Jack's Point vs The Kinloch Club:Which is more popular?
In September 2026, Jack's Point had more branded searches than The Kinloch Club among golf courses in New Zealand. Jack's Point had about 18,700 branded searches, while The Kinloch Club had 1,890. Jack's Point made up 34.1% of all golf course searches we track, and The Kinloch Club accounted for 3.4%. When we asked ChatGPT and Google AI Overviews about golf courses, Jack's Point and The Kinloch Club each appeared in two of the three answers. Jack's Point was mentioned before The Kinloch Club in two out of three answers.
Who do people search for more?
Jack's Point, about 10 searches for every 1 for The Kinloch Club
Who does AI mention more?
Both were mentioned in 2 of 3 answers.
Who does AI recommend more?
Jack's Point, named ahead of The Kinloch Club in 2 of 3 answers
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Top golf courses in ChatGPT and Google AI Overviews
In three ChatGPT questions, Jack's Point and The Kinloch Club were each mentioned in two out of three: in two of the three ChatGPT answers. Jack's Point was listed before The Kinloch Club in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Te Arai Links3 of 3Named in 3 of 3 ChatGPT answers
Cape Kidnappers3 of 3Named in 3 of 3 ChatGPT answers- Kauri Cliffs3 of 3Named in 3 of 3 ChatGPT answers
- Jack's Point2 of 3Named in 2 of 3 ChatGPT answers
Titirangi Golf Club2 of 3Named in 2 of 3 ChatGPT answers- Tara Iti2 of 3Named in 2 of 3 ChatGPT answers
The Kinloch Club2 of 3Named in 2 of 3 ChatGPT answers
The Hills1 of 3Named in 1 of 3 ChatGPT answers
Gulf Harbour Country Club0 of 3Named in 0 of 3 ChatGPT answers
See every answer about golf courses
3 answers
Asked ChatGPT
“Which golf course should I go to in New Zealand?”
Asked ChatGPT
“What are the best golf courses in New Zealand?”
Asked ChatGPT
“What's the best golf course in New Zealand for a championship round?”
Searched Google, AI Overview
“golf courses nz”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“golf course near queenstown”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Jack's Point or The Kinloch Club more popular in search?
This chart shows how often people search Google for Jack's Point and The Kinloch Club by name. Each line represents a brand's share of searches for all nine golf courses we track, month by month, from searches in New Zealand.
Share of searches by month for Jack's Point, The Kinloch Club. The figures are in the table below the chart.
View monthly share of searches table
| Month | Jack's Point | Te Arai Links | Cape Kidnappers | The Hills | Titirangi Golf Club | Kauri Cliffs | Tara Iti | The Kinloch Club | Gulf Harbour Country Club |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 19.9% | 20.7% | 18.9% | 11.4% | 9.5% | 7.5% | 7.2% | 3.8% | 1% |
| Nov 2025 | 21.7% | 19.2% | 18.7% | 10.6% | 10.6% | 6.9% | 8.1% | 3.5% | 0.81% |
| Dec 2025 | 21.3% | 18.4% | 23.4% | 8.1% | 8.3% | 8% | 7.7% | 3.5% | 1.2% |
| Jan 2026 | 20.1% | 17.4% | 23.4% | 9.3% | 9.6% | 7.8% | 7.3% | 3.9% | 1.4% |
| Feb 2026 | 22.7% | 19.4% | 18.9% | 9% | 8.9% | 6.9% | 8.2% | 4.2% | 1.9% |
| Mar 2026 | 22.4% | 16.4% | 19.3% | 10.8% | 10.9% | 7.1% | 8.4% | 3.6% | 1.3% |
| Apr 2026 | 21.6% | 28.3% | 15.2% | 8.4% | 7.4% | 5.6% | 8.1% | 3.9% | 1.3% |
| May 2026 | 22.7% | 16.9% | 16.4% | 11.1% | 11.6% | 7.4% | 7.2% | 4.6% | 2.2% |
| Jun 2026 | 24.9% | 15.4% | 15.1% | 12.4% | 10.7% | 6.8% | 9.9% | 4% | 0.96% |
| Jul 2026 | 23% | 17.4% | 16.4% | 11.4% | 9.7% | 7.6% | 9.1% | 4.5% | 1.1% |
| Aug 2026 | 32.8% | 16.1% | 13.7% | 10.5% | 8.8% | 5.6% | 8.3% | 3.5% | 0.75% |
| Sep 2026 | 34.1% | 15.7% | 15.1% | 10.1% | 7.2% | 6.8% | 6.6% | 3.4% | 0.97% |
How has the Jack's Point and The Kinloch Club comparison changed over the last 12 months?
3 findings
- Jack's Point was ahead of The Kinloch Club in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Jack's Point’s share of searches among golf courses in New Zealand moved from 19.9% to 34.1%, and its estimated monthly branded searches moved from 12.3K to 18.7K.
- Across the 12 months ending September 2026, The Kinloch Club’s share of searches among golf courses in New Zealand moved from 3.8% to 3.4%, and its estimated monthly branded searches moved from 2.3K to 1.9K.
How did search popularity change for New Zealand golf courses in September 2026?
2 changes
In September 2026, Jack's Point gained share of searches among golf courses in New Zealand, from 32.8% to 34.1%.
Estimated monthly branded searches for The Kinloch Club in New Zealand fell 18.5% over 12 measured months, from 2.3K to 1.9K in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Jack's Point’s and The Kinloch Club’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Jack's Point
2 branded search terms
- jacks point golf
- jackspoint
The Kinloch Club
2 branded search terms
- kinloch club
- kinloch golf
Other head-to-heads among golf courses
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