Brandwave

Hurom vs Ninja:Which is more popular?

In September 2026, Ninja had more branded searches than Hurom among cold press juicer brands in New Zealand. Ninja had about 1,270 branded searches, while Hurom had 30. Ninja made up 8.7% of all cold press juicer brand searches we track, and Hurom accounted for 0.21%. When we asked ChatGPT and Google AI Overviews about cold press juicer brands, Hurom appeared in four of the five answers and Ninja in three. Hurom was mentioned before Ninja in every answer.

Among cold press juicer brands in New Zealand in September 2026

Who do people search for more?

Ninja, about 42 searches for every 1 for Hurom

Ninja 1.3K searchesHurom 30 searches

Who does AI mention more?

Hurom, mentioned in 4 of 5 answers, Ninja in 3

Hurom in 4 of 5Ninja in 3 of 5

Who does AI recommend more?

Hurom, named ahead of Ninja in every answer

Hurom first in 4Ninja never first

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Top cold press juicer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Hurom was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Ninja was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Hurom was listed before Ninja in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Hurom1st
  2. Kuvings2nd
  3. Omega3rd
  4. Ninja4th
  5. Breville5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Kuvings5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Hurom4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ninja3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Omega3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Breville1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about cold press juicer brands

5 answers

  • Asked ChatGPT

    “Which cold press juicer brand should I buy in New Zealand?”

    1. 1Hurom
    2. 2Kuvings
    3. 3Omega

  • Asked ChatGPT

    “What are the best cold press juicer brands in New Zealand?”

    1. 1Kuvings
    2. 2Hurom
    3. 3Omega
    4. 4Ninja
    5. 5Breville

  • Asked ChatGPT

    “What's the best cold press juicer brand in New Zealand for easy juicing?”

    1. 1Hurom
    2. 2Kuvings

  • Searched Google, AI Overview

    “cold press juicer nz”

    1. 1Kuvings
    2. 2Ninja

  • Searched Google, AI Overview

    “cold press juicer brands”

    1. 1Kuvings
    2. 2Hurom
    3. 3Ninja
    4. 4Omega

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Hurom or Ninja more popular in search?

This chart shows how often people search Google for Hurom and Ninja by name. Each line represents a brand's share of searches for all five cold press juicer brands we track, month by month, from searches in New Zealand.

Hurom and Ninja among cold press juicer brands in New Zealand, by month

Share of searches by month for Ninja, Hurom. The figures are in the table below the chart.

View monthly share of searches table
MonthBrevilleNinjaHuromKuvingsOmega
Oct 202592.2%7.3%0.24%0.16%0.08%
Nov 202590.2%9.2%0.25%0.25%0.06%
Dec 202590.1%9.3%0.32%0.19%0.06%
Jan 202689.8%9.6%0.23%0.3%0.08%
Feb 202690%9.2%0.4%0.3%0.1%
Mar 202692.3%7.1%0.36%0.18%0.09%
Apr 202691.4%8.1%0.21%0.14%0.07%
May 202691.6%7.9%0.28%0.21%0.07%
Jun 202691.2%8.4%0.15%0.15%0.07%
Jul 202691.4%8.3%0.13%0.13%0.07%
Aug 202692%7.6%0.2%0.13%0.07%
Sep 202690.9%8.7%0.21%0.14%0.07%

How has the Hurom and Ninja comparison changed over the last 12 months?

3 findings
  • Ninja was ahead of Hurom in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Hurom’s share of searches among cold press juicer brands in New Zealand moved from 0.24% to 0.21%, and its estimated monthly branded searches held steady at 30.
  • Across the 12 months ending September 2026, Ninja’s share of searches among cold press juicer brands in New Zealand moved from 7.3% to 8.7%, and its estimated monthly branded searches moved from 930 to 1.3K.

How did search popularity change for New Zealand cold press juicer brands in September 2026?

1 change

  1. In September 2026, Ninja gained share of searches among cold press juicer brands in New Zealand, from 7.6% to 8.7%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Hurom’s and Ninja’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Hurom

1 branded search term

  • hurom

Ninja

2 branded search terms

  • ninja blast
  • ninja foodi

How the Brand Demand Index is measured

Other head-to-heads among cold press juicer brands

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