Brandwave

Breville vs Ninja:Which is more popular?

In September 2026, Ninja had more branded searches than Breville among cold press juicer brands in New Zealand. Ninja had about 1,270 branded searches, while Breville had 620. Ninja made up 65.1% of all cold press juicer brand searches we track, and Breville accounted for 31.8%. When we asked ChatGPT and Google AI Overviews about cold press juicer brands, Ninja appeared in three of the five answers and Breville in one. Ninja was mentioned before Breville in every answer that named either.

Among cold press juicer brands in New Zealand in September 2026

Who do people search for more?

Ninja, about 2 searches for every 1 for Breville

Ninja 1.3K searchesBreville 620 searches

Who does AI mention more?

Ninja, mentioned in 3 of 5 answers, Breville in 1

Ninja in 3 of 5Breville in 1 of 5

Who does AI recommend more?

Ninja, named ahead of Breville in 2 of 2 answers

Ninja first in 2Breville never first

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Top cold press juicer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Ninja was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Breville was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Ninja was listed before Breville in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Hurom1st
  2. Kuvings2nd
  3. Omega3rd
  4. Ninja4th
  5. Breville5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Kuvings5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Hurom4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ninja3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Omega3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Breville1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about cold press juicer brands

5 answers
  • Asked ChatGPT

    “Which cold press juicer brand should I buy in New Zealand?”

    1. 1Hurom
    2. 2Kuvings
    3. 3Omega
  • Asked ChatGPT

    “What are the best cold press juicer brands in New Zealand?”

    1. 1Kuvings
    2. 2Hurom
    3. 3Omega
    4. 4Ninja
    5. 5Breville
  • Asked ChatGPT

    “What's the best cold press juicer brand in New Zealand for easy juicing?”

    1. 1Hurom
    2. 2Kuvings
  • Searched Google, AI Overview

    “cold press juicer nz”

    1. 1Kuvings
    2. 2Ninja
  • Searched Google, AI Overview

    “cold press juicer brands”

    1. 1Kuvings
    2. 2Hurom
    3. 3Ninja
    4. 4Omega

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Breville or Ninja more popular in search?

This chart shows how often people search Google for Breville and Ninja by name. Each line represents a brand's share of searches for all five cold press juicer brands we track, month by month, from searches in New Zealand.

Breville and Ninja among cold press juicer brands in New Zealand, by month

Share of searches by month for Ninja, Breville. The figures are in the table below the chart.

View monthly share of searches table
MonthNinjaBrevilleHuromKuvingsOmega
Oct 202557.1%39.3%1.8%1.2%0.61%
Nov 202570.5%25.2%1.9%1.9%0.48%
Dec 202570.7%25%2.4%1.4%0.48%
Jan 202668.3%27.4%1.6%2.2%0.54%
Feb 202665.5%28.9%2.8%2.1%0.7%
Mar 202662.5%32%3.1%1.6%0.78%
Apr 202670.8%25.5%1.9%1.2%0.62%
May 202666.3%29.1%2.3%1.7%0.58%
Jun 202667.1%30%1.2%1.2%0.59%
Jul 202664.9%32.5%1%1%0.52%
Aug 202658.5%38.5%1.5%1%0.51%
Sep 202665.1%31.8%1.5%1%0.51%

How has the Breville and Ninja comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand cold press juicer brands in September 2026?

2 changes
  1. In September 2026, Ninja gained share of searches among cold press juicer brands in New Zealand, from 58.5% to 65.1%.

  2. In September 2026, Breville lost share of searches among cold press juicer brands in New Zealand, from 38.5% to 31.8%.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Breville’s and Ninja’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Breville

2 branded search terms

  • breville cold press juicer
  • breville juicer

Ninja

2 branded search terms

  • ninja blast
  • ninja foodi

How the Brand Demand Index is measured

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