Greenies vs Omega Plus:Which is more popular?
In September 2026, Greenies had more branded searches than Omega Plus among pet treat brands in New Zealand. Greenies had about 430 branded searches, while Omega Plus had 110. Greenies made up 12.7% of all pet treat brand searches we track, and Omega Plus accounted for 3.2%. When we asked ChatGPT and Google AI Overviews about pet treat brands, Greenies and Omega Plus each appeared in two of the five answers. Omega Plus was mentioned before Greenies in two out of three answers.
Who do people search for more?
Greenies, about 4 searches for every 1 for Omega Plus
Who does AI mention more?
Both were mentioned in 2 of 5 answers.
Who does AI recommend more?
Omega Plus, named ahead of Greenies in 2 of 3 answers
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Top pet treat brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Greenies was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Omega Plus was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Omega Plus was listed before Greenies in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
ZIWI Peak1st- Animals Like Us2nd
Greenies3rd- Omega Plus4th
Schmackos5th
Vitapet–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
ZIWI Peak3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Animals Like Us2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Greenies2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Omega Plus2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Schmackos1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Vitapet0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about pet treat brands
5 answers
Asked ChatGPT
“Which pet treat brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best pet treat brands in New Zealand?”
Asked ChatGPT
“What's the best pet treat brand in New Zealand for dogs and cats?”
Searched Google, AI Overview
“best dog treats”
Searched Google, AI Overview
“cat treat brands”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Greenies or Omega Plus more popular in search?
This chart shows how often people search Google for Greenies and Omega Plus by name. Each line represents a brand's share of searches for all six pet treat brands we track, month by month, from searches in New Zealand.
Share of searches by month for Greenies, Omega Plus. The figures are in the table below the chart.
View monthly share of searches table
| Month | ZIWI Peak | Animals Like Us | Vitapet | Greenies | Schmackos | Omega Plus |
|---|---|---|---|---|---|---|
| Oct 2025 | 38% | 27.3% | 10.7% | 9.6% | 8.7% | 5.7% |
| Nov 2025 | 38.5% | 26.7% | 11.8% | 8.8% | 7.9% | 6.4% |
| Dec 2025 | 37.6% | 24.2% | 16.1% | 6.7% | 10.7% | 4.7% |
| Jan 2026 | 37.9% | 29.2% | 13% | 7.6% | 8.6% | 3.7% |
| Feb 2026 | 40.1% | 27.8% | 12.3% | 8.2% | 8.2% | 3.5% |
| Mar 2026 | 39.3% | 27% | 12% | 9.5% | 8% | 4.3% |
| Apr 2026 | 38.6% | 24.4% | 13.2% | 10.8% | 7.1% | 5.8% |
| May 2026 | 34.8% | 23.8% | 12.9% | 15.2% | 8.6% | 4.6% |
| Jun 2026 | 37.9% | 28.8% | 12.7% | 9.2% | 6.9% | 4.6% |
| Jul 2026 | 39.2% | 26% | 14.2% | 8.8% | 7.7% | 4.1% |
| Aug 2026 | 39.1% | 28.3% | 11% | 10.2% | 7.4% | 4% |
| Sep 2026 | 34.5% | 26% | 14.2% | 12.7% | 9.4% | 3.2% |
How has the Greenies and Omega Plus comparison changed over the last 12 months?
3 findings
- Greenies was ahead of Omega Plus in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Greenies’ share of searches among pet treat brands in New Zealand moved from 9.6% to 12.7%, and its estimated monthly branded searches moved from 350 to 430.
- Across the 12 months ending September 2026, Omega Plus’ share of searches among pet treat brands in New Zealand moved from 5.7% to 3.2%, and its estimated monthly branded searches moved from 210 to 110.
How did search popularity change for New Zealand pet treat brands in September 2026?
2 changes

In September 2026, Greenies gained share of searches among pet treat brands in New Zealand, from 10.2% to 12.7%.
In September 2026, Omega Plus lost share of searches among pet treat brands in New Zealand, from 4% to 3.2%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Greenies’ and Omega Plus’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Greenies
2 branded search terms
- greenies
- greenies dog treats
Omega Plus
1 branded search term
- omega plus
Other head-to-heads among pet treat brands

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