Brandwave

Grace Removals vs NZ Van Lines:Which is more popular by branded search in New Zealand?

In August 2026, NZ Van Lines had more branded searches than Grace Removals among moving companies in New Zealand. NZ Van Lines was estimated to have 930 branded searches compared to Grace Removals’ 260, and held a 37.7% Share of Search versus Grace Removals’ 10.5%.

Share of Search among moving companies in New Zealand in August 2026Which is more popular in search, Grace Removals or NZ Van Lines?
Grace Removals10.5%260 searches
vs
NZ Van Lines37.7%930 searches

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Which is more popular in search, Grace Removals or NZ Van Lines?

Compare the removal companies New Zealanders hire to move house or overseas. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Grace Removals and NZ Van Lines among moving companies in New Zealand, by month

Share of Search by month for NZ Van Lines, Grace Removals. The figures are in the table below the chart.

View monthly share of search table
MonthCrown RelocationsNZ Van LinesGrace RemovalsAllied Pickfords
Oct 202542.5%40.1%8.7%8.7%
Nov 202541.2%39.7%11.1%8%
Dec 202547.1%34.2%10%8.7%
Jan 202644.4%38.2%9.5%8%
Feb 202649.3%34.6%8.5%7.5%
Mar 202644.9%37.3%9.9%7.9%
Apr 202647.9%33.3%10%8.8%
May 202643.1%36.4%10%10.5%
Jun 202647.9%35.4%9.5%7.2%
Jul 202643.5%39.2%10.5%6.8%
Aug 202642.5%37.7%10.5%9.3%
Sep 2026————

How has the Grace Removals and NZ Van Lines comparison changed over the last 12 months?

How did search popularity change for New Zealand moving companies in August 2026?

  1. In August 2026, NZ Van Lines lost estimated Share of Search among moving companies in New Zealand, from 39.2% to 37.7%.

How each brand is measured

Brandwave collects information about searches that people make online using Grace Removals’ and NZ Van Lines’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Grace Removals

4 branded search terms

  • grace removals
  • grace removals near me
  • grace removals nz
  • graceremovals

NZ Van Lines

4 branded search terms

  • nz van lines
  • nz van lines near me
  • nzvanlines
  • nzvanlines co nz

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.