Brandwave

GitHub Copilot vs Replit:Which is more popular by branded search in New Zealand?

In August 2026, Replit had more branded searches than GitHub Copilot among AI coding assistants in New Zealand. Replit was estimated to have 3.9K branded searches compared to GitHub Copilot’s 3K, and held a 39.1% Share of Search versus GitHub Copilot’s 30.2%.

Share of Search among AI coding assistants in New Zealand in August 2026Which is more popular in search, GitHub Copilot or Replit?
GitHub Copilot30.2%3K searches
vs
Replit39.1%3.9K searches

Follow GitHub Copilot vs Replit and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, GitHub Copilot or Replit?

Compare the AI coding assistants New Zealand developers build with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

GitHub Copilot and Replit among AI coding assistants in New Zealand, by month

Share of Search by month for Replit, GitHub Copilot. The figures are in the table below the chart.

View monthly share of search table
MonthReplitGitHub CopilotCursorLovableBoltWindsurf
Oct 202539%27.1%15.4%9.2%6.3%3%
Nov 202543.3%24.8%17.3%7.9%4.1%2.5%
Dec 202546.9%24.9%13.4%8.4%4%2.4%
Jan 202641.5%30.4%13.2%9.3%3.4%2.1%
Feb 202642.2%30.8%14.2%7.5%3.1%2.2%
Mar 202636.1%37.4%14.5%7.8%2.4%1.8%
Apr 202631.9%43.5%12.6%8.3%1.9%1.7%
May 202632.9%39.3%12.9%10.8%2.3%1.8%
Jun 202635.5%34.5%16.2%9.3%2.3%2.3%
Jul 202634.2%35.9%12.7%12.5%2.7%2%
Aug 202639.1%30.2%15.4%9.6%3.9%1.8%
Sep 2026——————

How has the GitHub Copilot and Replit comparison changed over the last 12 months?

  • The lead changed hands 4 times in the 11 months ending August 2026: GitHub Copilot took it in March 2026, Replit took it in June 2026, GitHub Copilot took it in July 2026, Replit took it in August 2026.
  • Across the 11 months ending August 2026, GitHub Copilot’s estimated Share of Search among AI coding assistants in New Zealand moved from 27.1% to 30.2%, and its estimated monthly branded searches moved from 2.7K to 3K.
  • Across the 11 months ending August 2026, Replit’s estimated Share of Search among AI coding assistants in New Zealand moved from 39% to 39.1%, and its estimated monthly branded searches held steady at 3.9K.

How did search popularity change for New Zealand AI coding assistants in August 2026?

  1. In August 2026, Replit overtook GitHub Copilot to take the highest estimated Share of Search among AI coding assistants in New Zealand, at 39.1%.

  2. In August 2026, GitHub Copilot lost estimated Share of Search among AI coding assistants in New Zealand, from 35.9% to 30.2%.

How each brand is measured

Brandwave collects information about searches that people make online using GitHub Copilot’s and Replit’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

GitHub Copilot

20 branded search terms

  • copilot ai free
  • copilot business
  • copilot for business
  • copilot free
  • copilot github
  • git copilot free
  • git copilot price
  • github copilot
  • github copilot ai
  • github copilot cli
  • github copilot coding
  • github copilot cost
  • github copilot ide
  • github copilot model
  • github copilot online
  • github copilot student
  • github copilot subscribe
  • githubcopilot
  • using copilot
  • vscode copilot

Replit

7 branded search terms

  • replit
  • replit ai
  • replit app
  • replit com
  • replit ide
  • replit online
  • replit pricing

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.