Brandwave

AI coding assistants in New Zealand:Which brands are most popular in search?

In August 2026, Replit was the most searched among AI coding assistants in New Zealand, with an estimated 3.9K branded searches and 39.1% estimated Share of Search within this set.

Share of Search, August 2026
  1. Replit39.1%
  2. GitHub Copilot30.2%
  3. Cursor15.4%
  4. Lovable9.6%
  5. Bolt3.9%
  6. Windsurf1.8%

Follow AI coding assistants and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand in this set →

Share of SearchLeaderboard

Compare the AI coding assistants New Zealand developers build with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among AI coding assistants in New Zealand, by month

Share of Search by month for Replit, GitHub Copilot, Cursor, Lovable, Bolt. The figures are in the table below the chart.

View monthly share of search table
MonthReplitGitHub CopilotCursorLovableBoltWindsurf
Oct 202539%27.1%15.4%9.2%6.3%3%
Nov 202543.3%24.8%17.3%7.9%4.1%2.5%
Dec 202546.9%24.9%13.4%8.4%4%2.4%
Jan 202641.5%30.4%13.2%9.3%3.4%2.1%
Feb 202642.2%30.8%14.2%7.5%3.1%2.2%
Mar 202636.1%37.4%14.5%7.8%2.4%1.8%
Apr 202631.9%43.5%12.6%8.3%1.9%1.7%
May 202632.9%39.3%12.9%10.8%2.3%1.8%
Jun 202635.5%34.5%16.2%9.3%2.3%2.3%
Jul 202634.2%35.9%12.7%12.5%2.7%2%
Aug 202639.1%30.2%15.4%9.6%3.9%1.8%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Replit

    39.1%

    moved from 2nd to 1st · 3.9K estimated branded searches · +22.9% vs prior month · +4.9 points

  2. 2.GitHub Copilot

    30.2%

    moved from 1st to 2nd · 3K estimated branded searches · -9.4% vs prior month · -5.7 points

  3. 3.Cursor

    15.4%

    held 3rd · 1.5K estimated branded searches · +29.9% vs prior month · +2.6 points

  4. 4.Lovable

    9.6%

    held 4th · 950 estimated branded searches · -17.4% vs prior month · -2.9 points

  5. 5.Bolt

    3.9%

    held 5th · 390 estimated branded searches · +56% vs prior month · +1.2 points

  6. 6.Windsurf

    1.8%

    held 6th · 180 estimated branded searches · 0% vs prior month · -0.1 points

Compare search popularity between leading brands

Which brand is most popular in search among AI coding assistants in New Zealand?

In August 2026, Replit was the most searched among AI coding assistants in New Zealand, with an estimated 3.9K branded searches and 39.1% estimated Share of Search within this set. GitHub Copilot is in 2nd place, 8.9 percentage points behind at 30.2% Share of Search.

New Zealand AI coding assistants, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Replit39% → 39.1%46.9%Dec 202531.9%Apr 20261st
GitHub Copilot27.1% → 30.2%43.5%Apr 202624.8%Nov 20252nd
Cursor15.4%17.3%Nov 202512.6%Apr 20263rd
Lovable9.2% → 9.6%12.5%Jul 20267.5%Feb 20264th
Bolt6.3% → 3.9%6.3%Oct 20251.9%Apr 20265th
Windsurf3% → 1.8%3%Oct 20251.7%Apr 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, GitHub Copilot’s estimated Share of Search among AI coding assistants in New Zealand increased from 27.1% to 30.2%.
  • Across the 11 months ending August 2026, Bolt’s estimated Share of Search among AI coding assistants in New Zealand decreased from 6.3% to 3.9%.
  • Across the 11 months ending August 2026, Windsurf’s estimated Share of Search among AI coding assistants in New Zealand decreased from 3% to 1.8%.
  • Across the 11 months ending August 2026, Replit’s estimated Share of Search among AI coding assistants in New Zealand peaked at 46.9% in December 2025 and was lowest at 31.9% in April 2026.
  • Across the 11 months ending August 2026, GitHub Copilot’s estimated Share of Search among AI coding assistants in New Zealand peaked at 43.5% in April 2026 and was lowest at 24.8% in November 2025.
  • Across the 11 months ending August 2026, Cursor’s estimated Share of Search among AI coding assistants in New Zealand peaked at 17.3% in November 2025 and was lowest at 12.6% in April 2026.
  • Across the 11 months ending August 2026, Lovable’s estimated Share of Search among AI coding assistants in New Zealand peaked at 12.5% in July 2026 and was lowest at 7.5% in February 2026.
  • Across the 11 months ending August 2026, Bolt’s estimated Share of Search among AI coding assistants in New Zealand peaked at 6.3% in October 2025 and was lowest at 1.9% in April 2026.
  • Across the 11 months ending August 2026, Windsurf’s estimated Share of Search among AI coding assistants in New Zealand peaked at 3% in October 2025 and was lowest at 1.7% in April 2026.
  • Across the 11 months ending August 2026, Replit, Cursor and Lovable held steady: their estimated Share of Search among AI coding assistants in New Zealand each moved less than 0.5 percentage points.

How did search popularity change for New Zealand AI coding assistants in August 2026?

  1. In August 2026, Replit overtook GitHub Copilot to take the highest estimated Share of Search among AI coding assistants in New Zealand, at 39.1%.

  2. In August 2026, Cursor gained estimated Share of Search among AI coding assistants in New Zealand, from 12.7% to 15.4%.

  3. In August 2026, Bolt gained estimated Share of Search among AI coding assistants in New Zealand, from 2.7% to 3.9%.

  4. In August 2026, GitHub Copilot lost estimated Share of Search among AI coding assistants in New Zealand, from 35.9% to 30.2%.

  5. In August 2026, Lovable lost estimated Share of Search among AI coding assistants in New Zealand, from 12.5% to 9.6%.

  6. Estimated monthly branded searches for Windsurf in New Zealand fell 40% over 11 measured months, from 300 to 180 in August 2026.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

See your own brand in this picture

Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.

Start your marketing record