Electro-Voice vs JBL Professional:Which is more popular?

In September 2026, JBL Professional had more branded searches than Electro-Voice among PA system brands in New Zealand. JBL Professional had about 40 branded searches, while Electro-Voice had 10. JBL Professional made up 8.2% of all PA system brand searches we track, and Electro-Voice accounted for 2%. When we asked ChatGPT and Google AI Overviews about PA system brands, JBL Professional appeared in three of the five answers and Electro-Voice in two. JBL Professional was mentioned before Electro-Voice in three out of four answers.

Among PA system brands in New Zealand in September 2026

Who do people search for more?

JBL Professional, about 4 searches for every 1 for Electro-Voice

JBL Professional 40 searchesElectro-Voice 10 searches

Who does AI mention more?

JBL Professional, mentioned in 3 of 5 answers, Electro-Voice in 2

JBL Professional in 3 of 5Electro-Voice in 2 of 5

Who does AI recommend more?

JBL Professional, named ahead of Electro-Voice in 3 of 4 answers

JBL Professional first in 3Electro-Voice first in 1

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Top PA system brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, JBL Professional was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Electro-Voice was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. JBL Professional was listed before Electro-Voice in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
Yamaha	Named in 3 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	5 of 5
RCF	Named in 3 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	3 of 5
JBL Professional	Named in 3 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	3 of 5
QSC	Named in 2 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	2 of 5
Electro-Voice	Named in 1 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	2 of 5

Yamaha5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
RCF3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
JBL Professional3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
QSC2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Electro-Voice2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about PA system brands

5 answers

Asked ChatGPT
“Which PA system brand should I buy in New Zealand?”
1. 1Yamaha
2. 2JBL Professional
3. 3RCF
Asked ChatGPT
“What are the best PA system brands in New Zealand?”
1. 1Yamaha
2. 2JBL Professional
3. 3QSC
4. 4RCF
5. 5Electro-Voice
Asked ChatGPT
“What's the best PA system brand in New Zealand for a live band?”
1. 1Yamaha
2. 2QSC
3. 3RCF
4. 4JBL Professional
Searched Google, AI Overview
“best pa speakers”
1. 1Yamaha
2. 2Electro-Voice
Searched Google, AI Overview
“live sound system”
1. 1Yamaha

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Electro-Voice or JBL Professional more popular in search?

This chart shows how often people search Google for Electro-Voice and JBL Professional by name. Each line represents a brand's share of searches for all five PA system brands we track, month by month, from searches in New Zealand.

Electro-Voice and JBL Professional among PA system brands in New Zealand, by month

Month	Yamaha	QSC	RCF	JBL Professional	Electro-Voice
Oct 2025	45.7%	21.7%	17.4%	8.7%	6.5%
Nov 2025	43.8%	25%	16.7%	10.4%	4.2%
Dec 2025	53.1%	16.3%	16.3%	8.2%	6.1%
Jan 2026	36.2%	25.5%	21.3%	10.6%	6.4%
Feb 2026	48.8%	23.3%	14%	9.3%	4.7%
Mar 2026	46.7%	22.2%	17.8%	6.7%	6.7%
Apr 2026	42.9%	20.4%	20.4%	6.1%	10.2%
May 2026	42.9%	24.5%	16.3%	10.2%	6.1%
Jun 2026	43.6%	25.6%	15.4%	7.7%	7.7%
Jul 2026	46.7%	22.2%	17.8%	8.9%	4.4%
Aug 2026	46.7%	22.2%	17.8%	6.7%	6.7%
Sep 2026	53.1%	20.4%	16.3%	8.2%	2%

How has the Electro-Voice and JBL Professional comparison changed over the last 12 months?

3 findings

The lead changed hands 2 times in the 12 months ending September 2026: Electro-Voice took it in April 2026, JBL Professional took it in May 2026.
Across the 12 months ending September 2026, Electro-Voice’s share of searches among PA system brands in New Zealand moved from 6.5% to 2%, and its estimated monthly branded searches moved from 30 to 10.
Across the 12 months ending September 2026, JBL Professional’s share of searches among PA system brands in New Zealand moved from 8.7% to 8.2%, and its estimated monthly branded searches held steady at 40.

How did search popularity change for New Zealand PA system brands in September 2026?

2 changes

In September 2026, JBL Professional overtook Electro-Voice to rank 4th among PA system brands in New Zealand, with 8.2% of the searches.
In September 2026, Electro-Voice lost share of searches among PA system brands in New Zealand, from 6.7% to 2%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Electro-Voice’s and JBL Professional’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.