Brandwave

JBL Professional vs QSC:Which is more popular?

In September 2026, QSC had more branded searches than JBL Professional among PA system brands in New Zealand. QSC had about 100 branded searches, while JBL Professional had 40. QSC made up 20.4% of all PA system brand searches we track, and JBL Professional accounted for 8.2%. When we asked ChatGPT and Google AI Overviews about PA system brands, JBL Professional appeared in three of the five answers and QSC in two. JBL Professional was mentioned before QSC in two out of three answers that named either.

Among PA system brands in New Zealand in September 2026

Who do people search for more?

QSC, about 3 searches for every 1 for JBL Professional

QSC 100 searchesJBL Professional 40 searches

Who does AI mention more?

JBL Professional, mentioned in 3 of 5 answers, QSC in 2

JBL Professional in 3 of 5QSC in 2 of 5

Who does AI recommend more?

JBL Professional, named ahead of QSC in 2 of 3 answers

JBL Professional first in 2QSC first in 1

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Top PA system brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, JBL Professional was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. QSC was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. JBL Professional was listed before QSC in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Yamaha1st
  2. JBL Professional2nd
  3. QSC3rd
  4. RCF4th
  5. Electro-Voice5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Yamaha5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • RCF3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • JBL Professional3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • QSC2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Electro-Voice2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about PA system brands

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is JBL Professional or QSC more popular in search?

This chart shows how often people search Google for JBL Professional and QSC by name. Each line represents a brand's share of searches for all five PA system brands we track, month by month, from searches in New Zealand.

JBL Professional and QSC among PA system brands in New Zealand, by month

Share of searches by month for QSC, JBL Professional. The figures are in the table below the chart.

View monthly share of searches table
MonthYamahaQSCRCFJBL ProfessionalElectro-Voice
Oct 202545.7%21.7%17.4%8.7%6.5%
Nov 202543.8%25%16.7%10.4%4.2%
Dec 202553.1%16.3%16.3%8.2%6.1%
Jan 202636.2%25.5%21.3%10.6%6.4%
Feb 202648.8%23.3%14%9.3%4.7%
Mar 202646.7%22.2%17.8%6.7%6.7%
Apr 202642.9%20.4%20.4%6.1%10.2%
May 202642.9%24.5%16.3%10.2%6.1%
Jun 202643.6%25.6%15.4%7.7%7.7%
Jul 202646.7%22.2%17.8%8.9%4.4%
Aug 202646.7%22.2%17.8%6.7%6.7%
Sep 202653.1%20.4%16.3%8.2%2%

How has the JBL Professional and QSC comparison changed over the last 12 months?

3 findings
  • QSC was ahead of JBL Professional in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, JBL Professional’s share of searches among PA system brands in New Zealand moved from 8.7% to 8.2%, and its estimated monthly branded searches held steady at 40.
  • Across the 12 months ending September 2026, QSC’s share of searches among PA system brands in New Zealand moved from 21.7% to 20.4%, and its estimated monthly branded searches held steady at 100.

How did search popularity change for New Zealand PA system brands in September 2026?

2 changes

  1. In September 2026, JBL Professional overtook Electro-Voice to rank 4th among PA system brands in New Zealand, with 8.2% of the searches.

  2. In September 2026, QSC lost share of searches among PA system brands in New Zealand, from 22.2% to 20.4%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using JBL Professional’s and QSC’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

JBL Professional

1 branded search term

  • jbl professional

QSC

2 branded search terms

  • qsc
  • qsc audio

How the Brand Demand Index is measured

Other head-to-heads among PA system brands

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