Brandwave

How popular isJBL Professional?

In September 2026, people searched for JBL Professional by name about 40 times in New Zealand, about the same as the previous year. These searches made up 8.2% of all New Zealand PA system brand searches, placing JBL Professional fourth out of five brands. When we asked both ChatGPT and Google AI Overviews about PA system brands, JBL Professional appeared in three of the five answers and was the second most recommended of the five.

Search and AI answers in September 2026

JBL Professional is the fourth most searched of 5 competitors and the second most recommended in AI answers.

  1. YamahaShare of searches 53.1%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. QSCShare of searches 20.4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
  3. RCFShare of searches 16.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  4. JBL ProfessionalShare of searches 8.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
  5. Electro-VoiceShare of searches 2%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th

Follow JBL Professional and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Top PA system brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, JBL Professional was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. JBL Professional is the second most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Yamaha1st
  2. JBL Professional2nd
  3. QSC3rd
  4. RCF4th
  5. Electro-Voice5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Yamaha5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • RCF3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • JBL Professional3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • QSC2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Electro-Voice2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about PA system brands

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which PA system brands compete with JBL Professional?

JBL Professional against PA system brands in New Zealand, by month

Share of searches by month for Yamaha, QSC, RCF, JBL Professional, Electro-Voice. The figures are in the table below the chart.

View monthly share of searches table
MonthYamahaQSCRCFJBL ProfessionalElectro-Voice
Oct 202545.7%21.7%17.4%8.7%6.5%
Nov 202543.8%25%16.7%10.4%4.2%
Dec 202553.1%16.3%16.3%8.2%6.1%
Jan 202636.2%25.5%21.3%10.6%6.4%
Feb 202648.8%23.3%14%9.3%4.7%
Mar 202646.7%22.2%17.8%6.7%6.7%
Apr 202642.9%20.4%20.4%6.1%10.2%
May 202642.9%24.5%16.3%10.2%6.1%
Jun 202643.6%25.6%15.4%7.7%7.7%
Jul 202646.7%22.2%17.8%8.9%4.4%
Aug 202646.7%22.2%17.8%6.7%6.7%
Sep 202653.1%20.4%16.3%8.2%2%

  1. 1.Yamaha

    53.1%

    Held 1st. 260 estimated branded searches, +23.8% vs prior month. Share +6.4 points.

  2. 2.QSC

    20.4%

    Held 2nd. 100 estimated branded searches, 0% vs prior month. Share -1.8 points.

  3. 3.RCF

    16.3%

    Held 3rd. 80 estimated branded searches, 0% vs prior month. Share -1.5 points.

  4. 4.JBL Professional

    8.2%

    Moved from 5th to 4th. 40 estimated branded searches, +33.3% vs prior month. Share +1.5 points.

  5. 5.Electro-Voice

    2%

    Moved from 4th to 5th. 10 estimated branded searches, -66.7% vs prior month. Share -4.6 points.

Compare popularity between JBL Professional and its closest rivals

How has branded search demand for JBL Professional changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for JBL Professional in New Zealand held steady at 40.
  • Across the 12 months ending September 2026, JBL Professional’s share of searches among PA system brands in New Zealand decreased from 8.7% to 8.2%.
  • Across the 12 months ending September 2026, JBL Professional’s share of searches among PA system brands in New Zealand peaked at 10.6% in January 2026 and was lowest at 6.1% in April 2026.

How did search popularity change for New Zealand PA system brands in September 2026?

5 changes

  1. In September 2026, JBL Professional overtook Electro-Voice to rank 4th among PA system brands in New Zealand, with 8.2% of the searches.

  2. In September 2026, Yamaha gained share of searches among PA system brands in New Zealand, from 46.7% to 53.1%.

  3. In September 2026, Electro-Voice lost share of searches among PA system brands in New Zealand, from 6.7% to 2%.

  4. In September 2026, QSC lost share of searches among PA system brands in New Zealand, from 22.2% to 20.4%.

  5. In September 2026, RCF lost share of searches among PA system brands in New Zealand, from 17.8% to 16.3%.

How are JBL Professional’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using JBL Professional’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • jbl professional

How the Brand Demand Index is measured

Who owns JBL Professional?

JBL Professional is owned by JBL. Brandwave also tracks JBL, owned by the same company, in New Zealand.

Do you work for JBL Professional? To request corrections or removal please contact us via our support page and we will be happy to assist.

Creator with pink hair and a pink jacket

Is JBL Professional your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free