DTR Motors vs Omega Cars:Which is more popular in New Zealand?
In October 2026, DTR Motors and Omega Cars were level in searches among used car dealers in New Zealand, with an estimated 2.4K branded searches each, at 8.1% and 7.9% of the total. When we asked ChatGPT and Google AI Overviews about used car dealers, neither DTR Motors nor Omega Cars appeared in any of the five answers.
Who do people search for more?
DTR Motors and Omega Cars are searched for about as often as each other.
Who does AI mention more?
Both were mentioned in 0 of 5 answers.
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Top used car dealers in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, neither DTR Motors nor Omega Cars showed up in any of the five answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Enterprise Motor Group1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Coventry Cars1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Mr Motors0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Portage Cars0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Trade In Clearance0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- DTR Motors0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Omega Cars0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Sithari Cars0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
The Car Guys0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Infinity Cars0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about used car dealers
5 answers
Asked ChatGPT
“Which used car dealer should I shop at in New Zealand?”
Asked ChatGPT
“What are the best used car dealers in New Zealand?”
Asked ChatGPT
“What's the best used car dealer in New Zealand for a reliable car?”
Searched Google, AI Overview
“used cars nz”
Searched Google, AI Overview
“second hand cars nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is DTR Motors or Omega Cars more popular in search?
This chart shows how often people search Google for DTR Motors and Omega Cars by name. Each line represents a brand's share of searches for all 12 used car dealers we track, month by month, from searches in New Zealand.
Share of searches by month for DTR Motors, Omega Cars. The figures are in the table below the chart.
View monthly share of searches table
| Month | Mr Motors | Portage Cars | Enterprise Motor Group | Trade In Clearance | DTR Motors | Omega Cars | Sithari Cars | Coventry Cars | The Car Guys | Infinity Cars | Novino Motors | Legendary Motors |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 14.3% | 15% | 9.1% | 11.5% | 6% | 13.8% | 5% | 5.3% | 4.1% | 5.9% | 4.1% | 6% |
| Dec 2025 | 15.4% | 12.8% | 9.8% | 10.2% | 6.5% | 12.2% | 6.4% | 5% | 4.4% | 6.4% | 5.4% | 5.5% |
| Jan 2026 | 16% | 13.6% | 8.2% | 10.4% | 5.5% | 12.4% | 6.8% | 6.6% | 4.5% | 5.4% | 5.4% | 5.4% |
| Feb 2026 | 15% | 12.1% | 9.3% | 9.5% | 6.2% | 11.5% | 7.7% | 5.7% | 5.2% | 7.7% | 5.1% | 5.2% |
| Mar 2026 | 16.7% | 11.2% | 8.6% | 10.8% | 7.2% | 8.6% | 7.1% | 8.2% | 5.7% | 5.6% | 5.6% | 4.8% |
| Apr 2026 | 15.5% | 12.5% | 9.6% | 9.7% | 6.4% | 7.9% | 7.9% | 7.3% | 5.3% | 6.3% | 6.3% | 5.3% |
| May 2026 | 14.8% | 12.1% | 9.2% | 9.3% | 7.8% | 7.6% | 7.6% | 7.6% | 5.1% | 7.6% | 6% | 5.1% |
| Jun 2026 | 15.1% | 10.5% | 11.8% | 9.6% | 8% | 7.8% | 5.2% | 6.5% | 6.3% | 6.2% | 7.8% | 5.2% |
| Jul 2026 | 15.2% | 12.5% | 9.5% | 9.7% | 8% | 7.9% | 7.9% | 6.3% | 5.3% | 6.2% | 5.3% | 6.3% |
| Aug 2026 | 15% | 12.3% | 11.7% | 9.5% | 7.9% | 7.8% | 7.8% | 6.2% | 5.2% | 6.2% | 5.2% | 5.3% |
| Sep 2026 | 15% | 12.3% | 11.7% | 9.5% | 7.9% | 7.8% | 7.8% | 6.2% | 6.2% | 5.2% | 5.2% | 5.2% |
| Oct 2026 | 15.3% | 12.6% | 11.9% | 9.7% | 8.1% | 7.9% | 7.9% | 6.3% | 5.4% | 5.3% | 5.3% | 4.4% |
How has branded search for DTR Motors and Omega Cars changed in New Zealand over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending October 2026: DTR Motors took it in May 2026.
- Across the 12 months ending October 2026, DTR Motors’ share of searches among used car dealers in New Zealand moved from 6% to 8.1%, and its estimated monthly branded searches moved from 1.9K to 2.4K.
- Across the 12 months ending October 2026, Omega Cars’ share of searches among used car dealers in New Zealand moved from 13.8% to 7.9%, and its estimated monthly branded searches moved from 4.4K to 2.4K.
How did search popularity change for New Zealand used car dealers in October 2026?
2 changes
Estimated monthly branded searches for DTR Motors in New Zealand rose 26.4% over 12 measured months, from 1.9K to 2.4K in October 2026.
Estimated monthly branded searches for Omega Cars in New Zealand fell 45.5% over 12 measured months, from 4.4K to 2.4K in October 2026.
How are DTR Motors’ and Omega Cars’ branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using DTR Motors’ and Omega Cars’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
DTR Motors
2 branded search terms
- Dtr Motors
- dtrmotors
Omega Cars
1 branded search term
- Omega Cars
Other head-to-heads among used car dealers
- Mr Motors vs Portage Cars: compare popularity
- Mr Motors vs Enterprise Motor Group: compare popularity
- Mr Motors vs Trade In Clearance: compare popularity
- Mr Motors vs DTR Motors: compare popularity
- Portage Cars vs Enterprise Motor Group: compare popularity
- Portage Cars vs Trade In Clearance: compare popularity
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