Dreame vs Shark:Which is more popular by branded search in New Zealand?
In August 2026, Shark had more branded searches than Dreame among vacuum cleaner brands in New Zealand. Shark was estimated to have 9.1K branded searches compared to Dreame’s 4.6K, and held an 8.5% Share of Search versus Dreame’s 4.3%.
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Which is more popular in search, Dreame or Shark?
Compare the vacuum and robot vacuum brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Shark, Dreame. The figures are in the table below the chart.
View monthly share of search table
| Month | Dyson | Miele | BISSELL | Shark | Electrolux | Dreame | Roborock | iRobot |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 57.2% | 13.9% | 9.7% | 5% | 6.2% | 1.8% | 3% | 3.3% |
| Nov 2025 | 64.4% | 10.5% | 7.5% | 4.7% | 4.4% | 2.2% | 3.7% | 2.5% |
| Dec 2025 | 60.7% | 10.1% | 8.4% | 5.6% | 5.1% | 2.5% | 3.5% | 4.2% |
| Jan 2026 | 54.6% | 12.8% | 10.6% | 6.1% | 7% | 2.6% | 3.4% | 2.9% |
| Feb 2026 | 55.1% | 12.9% | 10.6% | 5.7% | 6.5% | 2.6% | 3.6% | 2.9% |
| Mar 2026 | 55.4% | 13.7% | 10% | 5.3% | 6.4% | 2.9% | 3.6% | 2.7% |
| Apr 2026 | 55.5% | 13.4% | 9.2% | 5.2% | 6.7% | 3.2% | 4% | 2.8% |
| May 2026 | 54.9% | 13.7% | 9.4% | 5.9% | 6.3% | 3.6% | 3.6% | 2.7% |
| Jun 2026 | 53.9% | 13.7% | 10.6% | 6.1% | 6.7% | 3.4% | 3.2% | 2.4% |
| Jul 2026 | 54.3% | 12.8% | 9.7% | 6.8% | 6.6% | 3.6% | 3.5% | 2.8% |
| Aug 2026 | 52% | 12.3% | 10.9% | 8.5% | 6.3% | 4.3% | 3.2% | 2.5% |
| Sep 2026 | — | — | — | — | — | — | — | — |
How has the Dreame and Shark comparison changed over the last 12 months?
3 findings
- Shark was ahead of Dreame in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Dreame’s estimated Share of Search among vacuum cleaner brands in New Zealand moved from 1.8% to 4.3%, and its estimated monthly branded searches moved from 1.8K to 4.6K.
- Across the 11 months ending August 2026, Shark’s estimated Share of Search among vacuum cleaner brands in New Zealand moved from 5% to 8.5%, and its estimated monthly branded searches moved from 5K to 9.1K.
How did search popularity change for New Zealand vacuum cleaner brands in August 2026?
2 changes
In August 2026, Shark gained estimated Share of Search among vacuum cleaner brands in New Zealand, from 6.8% to 8.5%.
In August 2026, Dreame gained estimated Share of Search among vacuum cleaner brands in New Zealand, from 3.6% to 4.3%.
How each brand is measured
Brandwave collects information about searches that people make online using Dreame’s and Shark’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Dreame
16 branded search terms
- dreame
- dreame l10
- dreame near me
- dreame new zealand
- dreame nz
- dreame online
- dreame robot mop
- dreame robot vacuum
- dreame robot vacuum and mop
- dreame robot vacuum review
- dreame stick vacuum
- dreame vacuum
- dreame vacuum cleaner
- dreame vacuum robot
- dreametech com
- robot vacuum dreame
Shark
3 branded search terms
- shark robot vacuum
- shark stick vacuum
- shark vacuum
Put your own brand in this comparison
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