Docusign vs signNow:Which is more popular by branded search in New Zealand?
In August 2026, Docusign had more branded searches than signNow among e-signature tools in New Zealand. Docusign was estimated to have 11.7K branded searches compared to signNow’s 1K, and held a 72.4% Share of Search versus signNow’s 6.2%.
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Which is more popular in search, Docusign or signNow?
Compare the e-signature tools New Zealand businesses sign contracts with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Docusign, signNow. The figures are in the table below the chart.
View monthly share of search table
| Month | Docusign | Adobe Acrobat Sign | Dropbox Sign | signNow | PandaDoc |
|---|---|---|---|---|---|
| Oct 2025 | 70.1% | 9% | 8.1% | 6.5% | 6.2% |
| Nov 2025 | 71.5% | 8.8% | 6.9% | 6.6% | 6.2% |
| Dec 2025 | 71.2% | 9.2% | 7.4% | 7% | 5.2% |
| Jan 2026 | 69% | 10.2% | 8.1% | 6.8% | 5.9% |
| Feb 2026 | 69.2% | 9.2% | 7.8% | 8% | 5.8% |
| Mar 2026 | 71.9% | 9.3% | 7.1% | 6.8% | 5% |
| Apr 2026 | 71.3% | 9.7% | 7.1% | 5.7% | 6.2% |
| May 2026 | 72.3% | 9.3% | 6.8% | 6% | 5.7% |
| Jun 2026 | 70.2% | 11.1% | 7.4% | 5.8% | 5.5% |
| Jul 2026 | 69.6% | 11.1% | 7.5% | 6.7% | 5.1% |
| Aug 2026 | 72.4% | 9.6% | 6.9% | 6.2% | 4.9% |
| Sep 2026 | — | — | — | — | — |
How has the Docusign and signNow comparison changed over the last 12 months?
3 findings
- Docusign was ahead of signNow in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Docusign’s estimated Share of Search among e-signature tools in New Zealand moved from 70.1% to 72.4%, and its estimated monthly branded searches moved from 10.9K to 11.7K.
- Across the 11 months ending August 2026, signNow’s estimated Share of Search among e-signature tools in New Zealand moved from 6.5% to 6.2%, and its estimated monthly branded searches held steady at 1K.
How did search popularity change for New Zealand e-signature tools in August 2026?
2 changes

In August 2026, Docusign gained estimated Share of Search among e-signature tools in New Zealand, from 69.6% to 72.4%.
In August 2026, signNow lost estimated Share of Search among e-signature tools in New Zealand, from 6.7% to 6.2%.
How each brand is measured
Brandwave collects information about searches that people make online using Docusign’s and signNow’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Docusign
14 branded search terms
- adobe docusign
- docusign
- docusign access documents
- docusign com
- docusign cost
- docusign digital signature
- docusign documents
- docusign e signature
- docusign esignature
- docusign google docs
- docusign in
- docusign nz
- docusign online
- docusign pricing
signNow
3 branded search terms
- signnow
- signnow com
- signnow e signature

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.