Devil Burger vs The Bunker:Which is more popular by branded search in New Zealand?
In August 2026, Devil Burger had more branded searches than The Bunker among queenstown eateries in New Zealand. Devil Burger was estimated to have 6.2K branded searches compared to The Bunker’s 2K, and held a 4.3% Share of Search versus The Bunker’s 1.4%.
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Which is more popular in search, Devil Burger or The Bunker?
Compare the Queenstown burger joints, restaurants and eateries visitors line up for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Devil Burger, The Bunker. The figures are in the table below the chart.
View monthly share of search table
| Month | Fergburger | Botswana Butchery | Blue Kanu | Devil Burger | Rātā | Cow Pizza | The Bunker |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 66.7% | 17% | 8.7% | 4% | 1.7% | 1.1% | 0.86% |
| Nov 2025 | 66.6% | 16.6% | 8.6% | 4.8% | 1.7% | 0.89% | 0.7% |
| Dec 2025 | 71.3% | 14.5% | 7.5% | 4.2% | 1.2% | 0.79% | 0.49% |
| Jan 2026 | 68.7% | 14.3% | 8.8% | 4.9% | 1.7% | 0.91% | 0.75% |
| Feb 2026 | 69.7% | 15.2% | 7.7% | 4.2% | 1.8% | 0.79% | 0.6% |
| Mar 2026 | 66.4% | 17.1% | 8.7% | 3.9% | 2.1% | 1.1% | 0.71% |
| Apr 2026 | 67.3% | 16.4% | 8.6% | 3.9% | 2% | 1.1% | 0.68% |
| May 2026 | 66.9% | 17.2% | 7.3% | 4% | 2.1% | 1.1% | 1.4% |
| Jun 2026 | 63.1% | 15.8% | 8% | 3.8% | 6.3% | 1.8% | 1.2% |
| Jul 2026 | 63.3% | 18.3% | 7.9% | 3.7% | 3.5% | 2.1% | 1.2% |
| Aug 2026 | 60.3% | 22% | 7.5% | 4.3% | 2.8% | 1.7% | 1.4% |
| Sep 2026 | — | — | — | — | — | — | — |
How has the Devil Burger and The Bunker comparison changed over the last 12 months?
3 findings
- Devil Burger was ahead of The Bunker in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Devil Burger’s estimated Share of Search among queenstown eateries in New Zealand moved from 4% to 4.3%, and its estimated monthly branded searches moved from 5K to 6.2K.
- Across the 11 months ending August 2026, The Bunker’s estimated Share of Search among queenstown eateries in New Zealand moved from 0.86% to 1.4%, and its estimated monthly branded searches moved from 1.1K to 2K.
How did search popularity change for New Zealand queenstown eateries in August 2026?
2 changes

In August 2026, Devil Burger gained estimated Share of Search among queenstown eateries in New Zealand, from 3.7% to 4.3%.

Estimated monthly branded searches for The Bunker in New Zealand rose 84.1% over 11 measured months, from 1.1K to 2K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Devil Burger’s and The Bunker’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Devil Burger
6 branded search terms
- devil burger
- devil burger menu
- devil burger near me
- devil burger new zealand
- devil burger nz
- devilburger
The Bunker
5 branded search terms
- the bunker queenstown
- the bunker queenstown menu
- the bunker queenstown nz
- the bunker queenstown reviews
- the bunker restaurant queenstown menu

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.