Brandwave

Corsair vs Secretlab:Which is more popular by branded search in New Zealand?

In August 2026, Secretlab had more branded searches than Corsair among gaming and office chair brands in New Zealand. Secretlab was estimated to have 6.1K branded searches compared to Corsair’s 2.8K, and held a 41.5% Share of Search versus Corsair’s 19.4%.

Share of Search among gaming and office chair brands in New Zealand in August 2026Which is more popular in search, Corsair or Secretlab?
Corsair19.4%2.8K searches
vs
Secretlab41.5%6.1K searches

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Which is more popular in search, Corsair or Secretlab?

Compare the gaming and ergonomic office chair brands New Zealanders sit on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Corsair and Secretlab among gaming and office chair brands in New Zealand, by month

Share of Search by month for Secretlab, Corsair. The figures are in the table below the chart.

View monthly share of search table
MonthSecretlabHerman MillerCorsairSteelcaseDXRacer
Oct 202536.6%32%20.8%6.1%4.5%
Nov 202536.4%31.6%22.5%5.8%3.8%
Dec 202531.8%29.2%29.1%5.9%4%
Jan 202631.6%34.9%24.3%5.5%3.7%
Feb 202633.6%34%19.7%9.4%3.3%
Mar 202632.7%39.2%19.3%5.8%2.9%
Apr 202634.7%34%20.1%8.7%2.5%
May 202643.5%27.3%16.8%9.6%2.7%
Jun 202645.3%29.9%16.9%5.2%2.7%
Jul 202649.1%26.8%15.6%5.3%3.3%
Aug 202641.5%30.9%19.4%4.4%3.9%
Sep 2026—————

How has the Corsair and Secretlab comparison changed over the last 12 months?

How did search popularity change for New Zealand gaming and office chair brands in August 2026?

  1. In August 2026, Corsair gained estimated Share of Search among gaming and office chair brands in New Zealand, from 15.6% to 19.4%.

  2. In August 2026, Secretlab lost estimated Share of Search among gaming and office chair brands in New Zealand, from 49.1% to 41.5%.

How each brand is measured

Brandwave collects information about searches that people make online using Corsair’s and Secretlab’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Corsair

25 branded search terms

  • corsair
  • corsair 4000d
  • corsair 4000d airflow
  • corsair 5000d
  • corsair chair
  • corsair com
  • corsair ddr5 ram
  • corsair gaming
  • corsair gaming chair
  • corsair headset
  • corsair hs80
  • corsair icue
  • corsair k55
  • corsair k70
  • corsair keyboard
  • corsair mice
  • corsair near me
  • corsair nz
  • corsair online
  • corsair ram
  • corsair scimitar
  • corsair vengeance
  • corsair vengeance ddr4
  • corsair vengeance ddr5
  • corsair vengeance lpx ddr4

Secretlab

19 branded search terms

  • secretlab
  • secretlab chair
  • secretlab co
  • secretlab desk
  • secretlab gaming chair
  • secretlab magnus
  • secretlab magnus pro
  • secretlab magnus pro desk
  • secretlab magnus pro xl
  • secretlab near me
  • secretlab new zealand
  • secretlab nz
  • secretlab office chair
  • secretlab pokemon
  • secretlab table
  • secretlab titan
  • secretlab titan evo
  • secretlab titan evo chair
  • secretlab titan evo gaming chair

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.