Brandwave

Continuous Group vs Stratco:Which is more popular?

In September 2026, Continuous Group had more branded searches than Stratco among gutter and spouting brands in New Zealand. Continuous Group had about 1,510 branded searches, while Stratco had 730. Continuous Group made up 19.3% of all gutter and spouting brand searches we track, and Stratco accounted for 9.3%. When we asked ChatGPT and Google AI Overviews about gutter and spouting brands, Continuous Group appeared in three of the five answers and Stratco in one. Continuous Group was mentioned before Stratco in three out of four answers that named either.

Among gutter and spouting brands in New Zealand in September 2026

Who do people search for more?

Continuous Group, about 2 searches for every 1 for Stratco

Continuous Group 1.5K searchesStratco 730 searches

Who does AI mention more?

Continuous Group, mentioned in 3 of 5 answers, Stratco in 1

Continuous Group in 3 of 5Stratco in 1 of 5

Who does AI recommend more?

Continuous Group, named ahead of Stratco in 3 of 4 answers

Continuous Group first in 3Stratco first in 1

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Top gutter and spouting brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Continuous Group was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Stratco was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Continuous Group was listed before Stratco in three out of four answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Marley1st
  2. Colorsteel2nd
  3. Continuous Group3rd
  4. Stratco4th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Colorsteel5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Marley5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Continuous Group3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Stratco1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about gutter and spouting brands

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Continuous Group or Stratco more popular in search?

This chart shows how often people search Google for Continuous Group and Stratco by name. Each line represents a brand's share of searches for all four gutter and spouting brands we track, month by month, from searches in New Zealand.

Continuous Group and Stratco among gutter and spouting brands in New Zealand, by month

Share of searches by month for Continuous Group, Stratco. The figures are in the table below the chart.

View monthly share of searches table
MonthColorsteelContinuous GroupMarleyStratco
Oct 202556.9%18.1%12%13.1%
Nov 202553.2%20.2%15.1%11.5%
Dec 202552.3%17.1%17.5%13%
Jan 202653.2%20.4%16.1%10.3%
Feb 202655.7%19.6%15.1%9.6%
Mar 202658.6%18.6%13.9%8.9%
Apr 202655%18.3%16.3%10.4%
May 202657.8%17.9%15.6%8.6%
Jun 202657%17.9%16.4%8.6%
Jul 202654.7%18.9%17.4%9.1%
Aug 202655.3%19.6%16%9.2%
Sep 202655.2%19.3%16.2%9.3%

How has the Continuous Group and Stratco comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand gutter and spouting brands in September 2026?

2 changes
  1. Stratco’s share of searches among gutter and spouting brands in New Zealand has gained ground for 3 months in a row, from 8.6% to 9.3% in September 2026.

  2. Estimated monthly branded searches for Continuous Group in New Zealand fell 16.6% over 12 measured months, from 1.8K to 1.5K in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Continuous Group’s and Stratco’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Continuous Group

2 branded search terms

  • continuous group
  • continuous spouting

Stratco

2 branded search terms

  • stratco
  • stratco guttering

How the Brand Demand Index is measured

Other head-to-heads among gutter and spouting brands

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