Brandwave

Cleantastic vs Jim's Cleaning:Which is more popular?

In September 2026, Jim's Cleaning had more branded searches than Cleantastic among home cleaning services in New Zealand. Jim's Cleaning had about 330 branded searches, while Cleantastic had 140. Jim's Cleaning made up 12.2% of all home cleaning service searches we track, and Cleantastic accounted for 5.2%. When we asked ChatGPT and Google AI Overviews about home cleaning services, neither Cleantastic nor Jim's Cleaning appeared in any of the three answers.

Among home cleaning services in New Zealand in September 2026

Who do people search for more?

Jim's Cleaning, about 2 searches for every 1 for Cleantastic

Jim's Cleaning 330 searchesCleantastic 140 searches

Who does AI mention more?

Both were mentioned in 0 of 3 answers.

Cleantastic in 0 of 3Jim's Cleaning in 0 of 3

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Top home cleaning services in ChatGPT and Google AI Overviews

In three ChatGPT questions, neither Cleantastic nor Jim's Cleaning showed up in any of the three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Icon Clean1st
  2. Cleaning Buddies2nd
  3. Spruce3rd
  4. Clean for Good4th
  5. Absolute Domestics5th
  6. Maid2Match6th
  7. CrestClean–
  8. Jim's Cleaning–
  9. Cleantastic–
  10. Spotless Cleaning–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about home cleaning services

3 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Cleantastic or Jim's Cleaning more popular in search?

This chart shows how often people search Google for Cleantastic and Jim's Cleaning by name. Each line represents a brand's share of searches for all ten home cleaning services we track, month by month, from searches in New Zealand.

Cleantastic and Jim's Cleaning among home cleaning services in New Zealand, by month

Share of searches by month for Jim's Cleaning, Cleantastic. The figures are in the table below the chart.

View monthly share of searches table
MonthCrestCleanAbsolute DomesticsJim's CleaningIcon CleanCleaning BuddiesClean for GoodCleantasticMaid2MatchSpruceSpotless Cleaning
Oct 202530.9%15.1%26.5%6.5%4.3%4.3%5.2%0.62%4.3%2.2%
Nov 202539.5%14.9%19.5%5.2%5.2%5.2%4.3%0.61%4.3%1.5%
Dec 202534.2%16.4%17.8%7.2%7.2%5.8%3.8%0.34%4.8%2.4%
Jan 202639.3%18.1%15.7%5.1%6.3%6.3%3.3%0.3%3.3%2.1%
Feb 202635.7%17.5%14.6%6.1%5%7.5%5%0.36%5%3.2%
Mar 202633%19.8%13.2%6.9%5.6%4.6%4.6%3.6%5.6%3%
Apr 202636.9%18.1%12.2%7.7%6.3%6.3%4.1%3.3%3.3%1.8%
May 202636.4%17.8%12%7.6%7.6%4%6.2%1.5%5.1%1.8%
Jun 202633.4%16.1%13.4%10.7%7%4.7%3.7%4%4.7%2.3%
Jul 202635.5%17.4%11.7%7.4%9.2%6%3.9%2.5%3.9%2.5%
Aug 202635.7%14.3%11.8%9.3%5%6.1%5%3.9%3.9%5%
Sep 202636.9%14.8%12.2%9.6%6.3%5.2%5.2%4.1%4.1%1.8%

How has the Cleantastic and Jim's Cleaning comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand home cleaning services in September 2026?

2 changes
  1. Cleantastic’s share of searches among home cleaning services in New Zealand has gained ground for 3 months in a row, from 3.7% to 5.2% in September 2026.

  2. Estimated monthly branded searches for Jim's Cleaning in New Zealand fell 61.6% over 12 measured months, from 860 to 330 in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Cleantastic’s and Jim's Cleaning’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cleantastic

1 branded search term

  • cleantastic

Jim's Cleaning

3 branded search terms

  • jims cleaning
  • jims cleaning group
  • jimscleaning

How the Brand Demand Index is measured

Other head-to-heads among home cleaning services

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