Brandwave

Charlie's vs Keri:Which is more popular by branded search in New Zealand?

In August 2026, Keri had more branded searches than Charlie's among juice brands in New Zealand. Keri was estimated to have 3.5K branded searches compared to Charlie's’ 600, and held a 56.1% Share of Search versus Charlie's’ 9.5%.

Share of Search among juice brands in New Zealand in August 2026Which is more popular in search, Charlie's or Keri?
Charlie's9.5%600 searches
vs
Keri56.1%3.5K searches

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Which is more popular in search, Charlie's or Keri?

Compare the juice brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Charlie's and Keri among juice brands in New Zealand, by month

Share of Search by month for Keri, Charlie's. The figures are in the table below the chart.

View monthly share of search table
MonthKeriJust JuiceCharlie's
Oct 202553.2%35.2%11.6%
Nov 202553.1%35.6%11.3%
Dec 202553.7%35.7%10.7%
Jan 202654%36%10%
Feb 202652.6%36.7%10.7%
Mar 202655.4%33.7%10.8%
Apr 202653.6%34.4%12%
May 202651.7%36.8%11.5%
Jun 202652.3%36.4%11.3%
Jul 202656.7%33.8%9.5%
Aug 202656.1%34.3%9.5%
Sep 2026———

How has the Charlie's and Keri comparison changed over the last 12 months?

  • Keri was ahead of Charlie's in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Charlie's’ estimated Share of Search among juice brands in New Zealand moved from 11.6% to 9.5%, and its estimated monthly branded searches moved from 550 to 600.
  • Across the 11 months ending August 2026, Keri’s estimated Share of Search among juice brands in New Zealand moved from 53.2% to 56.1%, and its estimated monthly branded searches moved from 2.5K to 3.5K.

How did search popularity change for New Zealand juice brands in August 2026?

  1. In August 2026, Keri lost estimated Share of Search among juice brands in New Zealand, from 56.7% to 56.1%.

How each brand is measured

Brandwave collects information about searches that people make online using Charlie's’ and Keri’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Charlie's

4 branded search terms

  • charlies honest
  • charlies juice
  • charlies orange juice
  • charlies organics

Keri

15 branded search terms

  • apple juice keri
  • keri apple and blackcurrant juice
  • keri apple juice
  • keri blackcurrant juice
  • keri cranberry juice
  • keri juice
  • keri juice 1l
  • keri juice co
  • keri juice pak n save
  • keri orange juice
  • keri pineapple juice
  • keri premium orange juice
  • keri pulpy orange juice
  • keri tomato juice
  • keri tropical juice

How the Brand Demand Index is measured

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