Brandwave

Charlie's vs Just Juice:Which is more popular by branded search in New Zealand?

In August 2026, Just Juice had more branded searches than Charlie's among juice brands in New Zealand. Just Juice was estimated to have 2.2K branded searches compared to Charlie's’ 600, and held a 34.3% Share of Search versus Charlie's’ 9.5%.

Share of Search among juice brands in New Zealand in August 2026Which is more popular in search, Charlie's or Just Juice?
Charlie's9.5%600 searches
vs
Just Juice34.3%2.2K searches

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Which is more popular in search, Charlie's or Just Juice?

Compare the juice brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Charlie's and Just Juice among juice brands in New Zealand, by month

Share of Search by month for Just Juice, Charlie's. The figures are in the table below the chart.

View monthly share of search table
MonthKeriJust JuiceCharlie's
Oct 202553.2%35.2%11.6%
Nov 202553.1%35.6%11.3%
Dec 202553.7%35.7%10.7%
Jan 202654%36%10%
Feb 202652.6%36.7%10.7%
Mar 202655.4%33.7%10.8%
Apr 202653.6%34.4%12%
May 202651.7%36.8%11.5%
Jun 202652.3%36.4%11.3%
Jul 202656.7%33.8%9.5%
Aug 202656.1%34.3%9.5%
Sep 2026———

How has the Charlie's and Just Juice comparison changed over the last 12 months?

  • Just Juice was ahead of Charlie's in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Charlie's’ estimated Share of Search among juice brands in New Zealand moved from 11.6% to 9.5%, and its estimated monthly branded searches moved from 550 to 600.
  • Across the 11 months ending August 2026, Just Juice’s estimated Share of Search among juice brands in New Zealand moved from 35.2% to 34.3%, and its estimated monthly branded searches moved from 1.7K to 2.2K.

How did search popularity change for New Zealand juice brands in August 2026?

  1. Estimated monthly branded searches for Just Juice in New Zealand rose 29.3% over 11 measured months, from 1.7K to 2.2K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Charlie's’ and Just Juice’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Charlie's

4 branded search terms

  • charlies honest
  • charlies juice
  • charlies orange juice
  • charlies organics

Just Juice

12 branded search terms

  • just juice
  • just juice 1 litre
  • just juice apple juice
  • just juice juice
  • just juice near me
  • just juice nz
  • just juice orange and mango
  • just juice orange juice
  • just juice splash
  • just juice tropical
  • justjuice
  • tropical just juice

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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