Capital Dental vs Thorndon Dental:Which is more popular by branded search in New Zealand?
In August 2026, Capital Dental had more branded searches than Thorndon Dental among wellington dental clinics in New Zealand. Capital Dental was estimated to have 3.5K branded searches compared to Thorndon Dental’s 610, and held a 6.9% Share of Search versus Thorndon Dental’s 1.2%.
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Which is more popular in search, Capital Dental or Thorndon Dental?
Compare Wellington dental clinics in New Zealand by measured brand search demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Capital Dental, Thorndon Dental. The figures are in the table below the chart.
View monthly share of search table
| Month | Lumino The Dentists | Capital Dental | Gentle Dental | Thorndon Dental |
|---|---|---|---|---|
| Oct 2025 | 88.1% | 6.5% | 4.4% | 1% |
| Nov 2025 | 88% | 6.3% | 4.5% | 1.2% |
| Dec 2025 | 86.9% | 7.5% | 4.6% | 1% |
| Jan 2026 | 87.6% | 7% | 4.2% | 1.1% |
| Feb 2026 | 86.3% | 7.2% | 5.2% | 1.3% |
| Mar 2026 | 85.3% | 8.5% | 4.9% | 1.3% |
| Apr 2026 | 87.1% | 7.2% | 4.5% | 1.1% |
| May 2026 | 87.2% | 7.3% | 4.6% | 0.98% |
| Jun 2026 | 87.9% | 6.6% | 4.4% | 1% |
| Jul 2026 | 87.5% | 6.6% | 4.8% | 1.1% |
| Aug 2026 | 87.2% | 6.9% | 4.6% | 1.2% |
| Sep 2026 | — | — | — | — |
How has the Capital Dental and Thorndon Dental comparison changed over the last 12 months?
3 findings
- Capital Dental was ahead of Thorndon Dental in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Capital Dental’s estimated Share of Search among wellington dental clinics in New Zealand moved from 6.5% to 6.9%, and its estimated monthly branded searches moved from 3.1K to 3.5K.
- Across the 11 months ending August 2026, Thorndon Dental’s estimated Share of Search among wellington dental clinics in New Zealand moved from 1% to 1.2%, and its estimated monthly branded searches moved from 480 to 610.
How did search popularity change for New Zealand wellington dental clinics in August 2026?
2 changes

Estimated monthly branded searches for Thorndon Dental in New Zealand rose 27.1% over 11 measured months, from 480 to 610 in August 2026.

Estimated monthly branded searches for Capital Dental in New Zealand rose 11.5% over 11 measured months, from 3.1K to 3.5K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Capital Dental’s and Thorndon Dental’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Capital Dental
16 branded search terms
- capital dental
- capital dental centre
- capital dental clinic
- capital dental featherston street
- capital dental lower hutt
- capital dental near me
- capital dental newtown wellington
- capital dental petone
- capital dental prices
- capital dental terrace
- capital dental the terrace
- capital dental thorndon
- capital dental upper hutt
- capital dental wellington
- capital dental wellington terrace
- capitaldental
Thorndon Dental
3 branded search terms
- thorndon dental
- thorndon dental clinic
- thorndon dental wellington

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.