Canyon vs Trek:Which is more popular?
In September 2026, Canyon had more branded searches than Trek among downhill bike brands in New Zealand. Canyon had about 1,000 branded searches, while Trek had 590. Canyon made up 10.9% of all downhill bike brand searches we track, and Trek accounted for 6.4%. When we asked ChatGPT and Google AI Overviews about downhill bike brands, Canyon and Trek each appeared in four of the five answers. Trek was mentioned before Canyon in four out of five answers.
Who do people search for more?
Canyon, about 69% more searches than Trek
Who does AI mention more?
Both were mentioned in 4 of 5 answers.
Who does AI recommend more?
Trek, named ahead of Canyon in 4 of 5 answers
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Top downhill bike brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Canyon was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Trek was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Trek was listed before Canyon in four out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Specialized1st- Santa Cruz2nd
Trek3rd
Canyon4th
Commencal5th
Giant6th
KTM–
Cube–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Specialized5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Commencal4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Santa Cruz4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Canyon4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Trek4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Giant2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
KTM0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Cube0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about downhill bike brands
5 answers
Asked ChatGPT
“Which downhill bike brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best downhill bike brands in New Zealand?”
Asked ChatGPT
“What's the best downhill bike brand in New Zealand for steep trails?”
Searched Google, AI Overview
“downhill bike brands”
Searched Google, AI Overview
“best downhill bike”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Canyon or Trek more popular in search?
This chart shows how often people search Google for Canyon and Trek by name. Each line represents a brand's share of searches for all eight downhill bike brands we track, month by month, from searches in New Zealand.
Share of searches by month for Canyon, Trek. The figures are in the table below the chart.
View monthly share of searches table
| Month | KTM | Commencal | Santa Cruz | Canyon | Giant | Trek | Cube | Specialized |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 30.1% | 25.8% | 11.7% | 10.8% | 10.8% | 5.2% | 2.8% | 2.8% |
| Nov 2025 | 29.8% | 23.2% | 10.5% | 12.6% | 12.6% | 5.7% | 3.1% | 2.5% |
| Dec 2025 | 27.3% | 20.5% | 10% | 14% | 14% | 7.8% | 3.5% | 2.8% |
| Jan 2026 | 25.8% | 24% | 8.9% | 16% | 13% | 5.9% | 3.2% | 3.2% |
| Feb 2026 | 31.3% | 21.4% | 10.7% | 11.6% | 8.9% | 8.9% | 2.9% | 4.3% |
| Mar 2026 | 25% | 24.1% | 11% | 13.3% | 13.3% | 7.3% | 2.7% | 3.2% |
| Apr 2026 | 22.2% | 25.9% | 11.2% | 11.6% | 14.3% | 7.9% | 3.5% | 3.5% |
| May 2026 | 26% | 24.6% | 13.8% | 11% | 11% | 7.5% | 3.3% | 2.7% |
| Jun 2026 | 24% | 24.1% | 11.5% | 10.1% | 10.1% | 13.1% | 3.9% | 3.2% |
| Jul 2026 | 25.1% | 22.2% | 11.4% | 11.7% | 11.7% | 10.3% | 4.6% | 3% |
| Aug 2026 | 24% | 27.6% | 12.5% | 11.5% | 11.5% | 5.5% | 4.5% | 3% |
| Sep 2026 | 27% | 26.2% | 11.5% | 10.9% | 10.9% | 6.4% | 4.3% | 2.8% |
How has the Canyon and Trek comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Trek took it in June 2026, Canyon took it in July 2026.
- Across the 12 months ending September 2026, Canyon’s share of searches among downhill bike brands in New Zealand moved from 10.8% to 10.9%, and its estimated monthly branded searches held steady at 1K.
- Across the 12 months ending September 2026, Trek’s share of searches among downhill bike brands in New Zealand moved from 5.2% to 6.4%, and its estimated monthly branded searches moved from 480 to 590.
How did search popularity change for New Zealand downhill bike brands in September 2026?
2 changes

In September 2026, Trek gained share of searches among downhill bike brands in New Zealand, from 5.5% to 6.4%.

In September 2026, Canyon lost share of searches among downhill bike brands in New Zealand, from 11.5% to 10.9%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Canyon’s and Trek’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among downhill bike brands

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