Brandwave

Callaway vs Motocaddy:Which is more popular?

In September 2026, Callaway had more branded searches than Motocaddy among cart bag brands in New Zealand. Callaway had about 1,470 branded searches, while Motocaddy had 110. Callaway made up 14.7% of all cart bag brand searches we track, and Motocaddy accounted for 1.1%. When we asked ChatGPT and Google AI Overviews about cart bag brands, Callaway and Motocaddy each appeared in three of the five answers. Callaway and Motocaddy were each mentioned first in two of the four answers.

Among cart bag brands in New Zealand in September 2026

Who do people search for more?

Callaway, about 13 searches for every 1 for Motocaddy

Callaway 1.5K searchesMotocaddy 110 searches

Who does AI mention more?

Both were mentioned in 3 of 5 answers.

Callaway in 3 of 5Motocaddy in 3 of 5

Who does AI recommend more?

Each is named first in 2 of 4 answers.

Callaway first in 2Motocaddy first in 2

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Top cart bag brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Callaway was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Motocaddy was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Callaway and Motocaddy were each listed first in two of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Sun Mountain1st
  2. PING2nd
  3. Motocaddy3rd
  4. Titleist4th
  5. Callaway5th
  6. Ogio6th
  7. Mizuno–
  8. TaylorMade–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Titleist4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • PING4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sun Mountain4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Callaway3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ogio3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Motocaddy3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Mizuno0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • TaylorMade0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about cart bag brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Callaway or Motocaddy more popular in search?

This chart shows how often people search Google for Callaway and Motocaddy by name. Each line represents a brand's share of searches for all eight cart bag brands we track, month by month, from searches in New Zealand.

Callaway and Motocaddy among cart bag brands in New Zealand, by month

Share of searches by month for Callaway, Motocaddy. The figures are in the table below the chart.

View monthly share of searches table
MonthMizunoTitleistTaylorMadeCallawayPINGSun MountainOgioMotocaddy
Oct 202528%23.8%21.4%17.7%2.8%2.8%1.7%1.8%
Nov 202526.3%25.1%22.5%16.6%2.7%3.1%2%1.8%
Dec 202527.1%27.6%20.6%16.1%2.6%2.6%1.5%1.7%
Jan 202629.9%24.6%20.4%16.8%1.9%2.3%1.9%2.3%
Feb 202631.3%19%20%19.8%2.6%3.9%2.1%1.4%
Mar 202632.7%20.3%17.5%18.5%2%6.2%1.7%1.1%
Apr 202627.8%16.6%16.3%31.5%1.6%4.2%1.3%0.84%
May 202633.5%17.1%20%22.4%1.9%2.6%1.5%1%
Jun 202633.1%18.7%18.7%22%2.7%2%1.5%1.2%
Jul 202635%16.7%18.9%22.3%2.7%2.2%1.5%0.6%
Aug 202633.1%19.6%19.7%19.8%2.7%2.4%1.5%1.2%
Sep 202638.9%19.2%19%14.7%3.2%2.4%1.4%1.1%

How has the Callaway and Motocaddy comparison changed over the last 12 months?

3 findings
  • Callaway was ahead of Motocaddy in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Callaway’s share of searches among cart bag brands in New Zealand moved from 17.7% to 14.7%, and its estimated monthly branded searches moved from 2K to 1.5K.
  • Across the 12 months ending September 2026, Motocaddy’s share of searches among cart bag brands in New Zealand moved from 1.8% to 1.1%, and its estimated monthly branded searches moved from 210 to 110.

How did search popularity change for New Zealand cart bag brands in September 2026?

2 changes
  1. In September 2026, Callaway lost share of searches among cart bag brands in New Zealand, from 19.8% to 14.7%.

  2. Estimated monthly branded searches for Motocaddy in New Zealand fell 47.6% over 12 measured months, from 210 to 110 in September 2026.

How are branded searches counted?

8 search terms

Brandwave collects information about searches that people make online using Callaway’s and Motocaddy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Callaway

7 branded search terms

  • callaway
  • callaway chrome soft
  • callaway club set
  • callaway preowned
  • callaway supersoft
  • callaway supersoft balls
  • club callaway

Motocaddy

1 branded search term

  • motocaddy

How the Brand Demand Index is measured

Other head-to-heads among cart bag brands

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