Brandwave

Bustle vs Lightspeed:Which is more popular by branded search in New Zealand?

In August 2026, Lightspeed had more branded searches than Bustle among POS systems in New Zealand. Lightspeed was estimated to have 4.1K branded searches compared to Bustle’s 1.8K, and held a 7% Share of Search versus Bustle’s 3%.

Share of Search among POS systems in New Zealand in August 2026Which is more popular in search, Bustle or Lightspeed?
Bustle3%1.8K searches
vs
Lightspeed7%4.1K searches

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Which is more popular in search, Bustle or Lightspeed?

Compare the point-of-sale systems New Zealand retailers and hospitality venues use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bustle and Lightspeed among POS systems in New Zealand, by month

Share of Search by month for Lightspeed, Bustle. The figures are in the table below the chart.

View monthly share of search table
MonthSquareLightspeedBustleShopify POSKountaHike POS
Oct 202583.4%9.9%4.7%1.1%0.82%0.08%
Nov 202583.6%8.8%5.6%1.1%0.82%0.08%
Dec 202586.2%7.1%4.8%1.1%0.85%0.04%
Jan 202685.8%7.6%4.5%1.3%0.72%0.04%
Feb 202685.1%8.2%4.4%1.6%0.57%0.1%
Mar 202685.6%8.3%3.8%1.6%0.57%0.07%
Apr 202684%10.1%3.7%1.3%0.69%0.1%
May 202684.8%9.1%3.8%1.6%0.69%0.06%
Jun 202685.7%9%3.2%1.2%0.83%0.08%
Jul 202686.9%8.2%3%1.1%0.71%0.1%
Aug 202688.6%7%3%0.69%0.58%0.09%
Sep 2026——————

How has the Bustle and Lightspeed comparison changed over the last 12 months?

  • Lightspeed was ahead of Bustle in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Bustle’s estimated Share of Search among POS systems in New Zealand moved from 4.7% to 3%, and its estimated monthly branded searches moved from 2.3K to 1.8K.
  • Across the 11 months ending August 2026, Lightspeed’s estimated Share of Search among POS systems in New Zealand moved from 9.9% to 7%, and its estimated monthly branded searches moved from 5K to 4.1K.

How did search popularity change for New Zealand POS systems in August 2026?

  1. In August 2026, Lightspeed lost estimated Share of Search among POS systems in New Zealand, from 8.2% to 7%.

  2. Estimated monthly branded searches for Bustle in New Zealand fell 24.4% over 11 measured months, from 2.3K to 1.8K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Bustle’s and Lightspeed’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bustle

3 branded search terms

  • bustle pos
  • bustle pos system
  • posboss

Lightspeed

11 branded search terms

  • lightspeed
  • lightspeed near me
  • lightspeed nz
  • lightspeed online
  • lightspeed point of sale
  • lightspeed pos
  • lightspeed retail
  • lightspeed speed
  • lightspeed stocks
  • lightspeed vend
  • vend lightspeed

How the Brand Demand Index is measured

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