Burley Castle Hawkins vs Sharp Tudhope:Which is more popular by branded search in New Zealand?
In August 2026, Sharp Tudhope had more branded searches than Burley Castle Hawkins among tauranga law firms in New Zealand. Sharp Tudhope was estimated to have 640 branded searches compared to Burley Castle Hawkins’ 350, and held a 27.9% Share of Search versus Burley Castle Hawkins’ 15.3%.
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Which is more popular in search, Burley Castle Hawkins or Sharp Tudhope?
Compare Tauranga law firms using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Sharp Tudhope, Burley Castle Hawkins. The figures are in the table below the chart.
View monthly share of search table
| Month | Cooney Lees Morgan | Sharp Tudhope | Burley Castle Hawkins |
|---|---|---|---|
| Oct 2025 | 51% | 32.1% | 16.8% |
| Nov 2025 | 59.9% | 28.1% | 12% |
| Dec 2025 | 57.1% | 29.1% | 13.7% |
| Jan 2026 | 58.1% | 29.1% | 12.8% |
| Feb 2026 | 53.2% | 33% | 13.8% |
| Mar 2026 | 59.5% | 27.5% | 13% |
| Apr 2026 | 59.4% | 27.9% | 12.8% |
| May 2026 | 52.1% | 32.3% | 15.6% |
| Jun 2026 | 55.1% | 32.2% | 12.7% |
| Jul 2026 | 57.5% | 27.9% | 14.6% |
| Aug 2026 | 56.8% | 27.9% | 15.3% |
| Sep 2026 | — | — | — |
How has the Burley Castle Hawkins and Sharp Tudhope comparison changed over the last 12 months?
3 findings
- Sharp Tudhope was ahead of Burley Castle Hawkins in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Burley Castle Hawkins’ estimated Share of Search among tauranga law firms in New Zealand moved from 16.8% to 15.3%, and its estimated monthly branded searches moved from 330 to 350.
- Across the 11 months ending August 2026, Sharp Tudhope’s estimated Share of Search among tauranga law firms in New Zealand moved from 32.1% to 27.9%, and its estimated monthly branded searches moved from 630 to 640.
How did search popularity change for New Zealand tauranga law firms in August 2026?
1 change

In August 2026, Burley Castle Hawkins gained estimated Share of Search among tauranga law firms in New Zealand, from 14.6% to 15.3%.
How each brand is measured
Brandwave collects information about searches that people make online using Burley Castle Hawkins’ and Sharp Tudhope’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Burley Castle Hawkins
2 branded search terms
- burley castle hawkins
- burley castle hawkins lawyers
Sharp Tudhope
3 branded search terms
- sharp tudhope
- sharp tudhope tauranga
- sharptudhope

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.