Burger Burger vs Burgout:Which is more popular?
In September 2026, Burgout had more branded searches than Burger Burger among gourmet burger restaurants in New Zealand. Burgout had about 8,100 branded searches, while Burger Burger had 3,600. Burgout made up 3.9% of all gourmet burger restaurant searches we track, and Burger Burger accounted for 1.7%. When we asked ChatGPT and Google AI Overviews about gourmet burger restaurants, Burgout appeared in two of the three answers and Burger Burger in none.
Who do people search for more?
Burgout, about 2 searches for every 1 for Burger Burger
Who does AI mention more?
Burgout, mentioned in 2 of 3 answers, Burger Burger in 0
Who does AI recommend more?
Burgout, the only one of the two named
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Top gourmet burger restaurants in ChatGPT and Google AI Overviews
In three ChatGPT questions, Burgout was mentioned in two out of three: in two of the three ChatGPT answers. Burger Burger did not appear in any of the three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Baby G Burger3 of 3Named in 3 of 3 ChatGPT answers
Fergburger2 of 3Named in 2 of 3 ChatGPT answers- Burgout2 of 3Named in 2 of 3 ChatGPT answers
- Black Burger2 of 3Named in 2 of 3 ChatGPT answers
BurgerFuel1 of 3Named in 1 of 3 ChatGPT answers
RE Burger0 of 3Named in 0 of 3 ChatGPT answers
Burger Wisconsin0 of 3Named in 0 of 3 ChatGPT answers
Better Burger0 of 3Named in 0 of 3 ChatGPT answers
Burger Burger0 of 3Named in 0 of 3 ChatGPT answers
See every answer about gourmet burger restaurants
3 answers
Asked ChatGPT
“Which burger restaurant should I go to in New Zealand?”
Asked ChatGPT
“What are the best burger restaurants in New Zealand?”
Asked ChatGPT
“What's the best burger restaurant in New Zealand for gourmet burgers?”
Searched Google, AI Overview
“burger place auckland”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“best burger restaurant”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.
Is Burger Burger or Burgout more popular in search?
This chart shows how often people search Google for Burger Burger and Burgout by name. Each line represents a brand's share of searches for all nine gourmet burger restaurants we track, month by month, from searches in New Zealand.
Share of searches by month for Burgout, Burger Burger. The figures are in the table below the chart.
View monthly share of searches table
| Month | Fergburger | RE Burger | BurgerFuel | Burger Wisconsin | Burgout | Better Burger | Burger Burger | Baby G Burger | Black Burger |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 39.1% | 21.3% | 17.4% | 5.2% | 6.4% | 3.5% | 3.5% | 2.3% | 1.3% |
| Nov 2025 | 42.9% | 23.3% | 15.6% | 3.8% | 5.7% | 2.5% | 3.1% | 1.7% | 1.4% |
| Dec 2025 | 52.9% | 19.3% | 12.9% | 3.9% | 3.2% | 2.1% | 2.6% | 2.1% | 1.1% |
| Jan 2026 | 48% | 21.5% | 14.4% | 3.5% | 4.3% | 2.3% | 2.9% | 1.9% | 1.3% |
| Feb 2026 | 52.4% | 19.2% | 12.9% | 3.8% | 3.8% | 2.1% | 2.6% | 1.7% | 1.4% |
| Mar 2026 | 44.8% | 24.4% | 13.4% | 4% | 4.9% | 2.7% | 2.7% | 1.8% | 1.4% |
| Apr 2026 | 43.9% | 23.9% | 16% | 3.9% | 4.8% | 2.1% | 2.1% | 2.1% | 1.2% |
| May 2026 | 37.1% | 30.2% | 16.5% | 4% | 4% | 2.7% | 2.2% | 2.2% | 0.95% |
| Jun 2026 | 31.5% | 25.6% | 17.1% | 4.2% | 4.2% | 2.8% | 11.5% | 2.3% | 0.98% |
| Jul 2026 | 35.9% | 29.2% | 16% | 3.9% | 3.9% | 2.6% | 5.8% | 1.7% | 0.92% |
| Aug 2026 | 38.2% | 31.1% | 13.9% | 3.4% | 4.2% | 2.8% | 3.4% | 1.8% | 1.2% |
| Sep 2026 | 43.7% | 29.1% | 13% | 3.9% | 3.9% | 2.1% | 1.7% | 1.4% | 1.2% |
How has the Burger Burger and Burgout comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Burger Burger took it in June 2026, Burgout took it in August 2026.
- Across the 12 months ending September 2026, Burger Burger’s share of searches among gourmet burger restaurants in New Zealand moved from 3.5% to 1.7%, and its estimated monthly branded searches moved from 6.6K to 3.6K.
- Across the 12 months ending September 2026, Burgout’s share of searches among gourmet burger restaurants in New Zealand moved from 6.4% to 3.9%, and its estimated monthly branded searches moved from 12.1K to 8.1K.
How did search popularity change for New Zealand gourmet burger restaurants in September 2026?
3 changes
In September 2026, Burger Wisconsin overtook Burgout and Burger Burger to rank 4th among gourmet burger restaurants in New Zealand, with 3.9% of the searches.
In September 2026, Burger Burger lost share of searches among gourmet burger restaurants in New Zealand, from 3.4% to 1.7%.
Estimated monthly branded searches for Burgout in New Zealand fell 33.1% over 12 measured months, from 12.1K to 8.1K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Burger Burger’s and Burgout’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Burger Burger
2 branded search terms
- burger burger
- burgerburger
Burgout
1 branded search term
- burgout
Other head-to-heads among gourmet burger restaurants
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