How popular isBurger Burger in search?
In August 2026, there were an estimated 6.8K branded searches for Burger Burger in New Zealand which held steady over the last 11 months. Burger Burger holds 6.3% estimated Share of Search among New Zealand gourmet burger restaurants and is ranked 3rd of 5 competitors for search popularity.
RE Burger56.7%
BurgerFuel25.6%
Burger Burger6.3%
Burger Wisconsin6.2%
Better Burger5.2%
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Which gourmet burger restaurants compete with Burger Burger?
Share of Search by month for RE Burger, BurgerFuel, Burger Burger, Burger Wisconsin, Better Burger. The figures are in the table below the chart.
View monthly share of search table
| Month | RE Burger | BurgerFuel | Burger Burger | Burger Wisconsin | Better Burger |
|---|---|---|---|---|---|
| Oct 2025 | 41.7% | 34.4% | 6.8% | 10.2% | 6.9% |
| Nov 2025 | 48% | 32.4% | 6.4% | 7.8% | 5.4% |
| Dec 2025 | 47.2% | 31.9% | 6.3% | 9.4% | 5.2% |
| Jan 2026 | 48% | 32.4% | 6.4% | 7.8% | 5.4% |
| Feb 2026 | 47.1% | 31.9% | 6.3% | 9.4% | 5.3% |
| Mar 2026 | 51.6% | 28.5% | 5.7% | 8.4% | 5.8% |
| Apr 2026 | 49.5% | 33.5% | 4.4% | 8.1% | 4.5% |
| May 2026 | 54.1% | 29.8% | 4% | 7.2% | 5% |
| Jun 2026 | 41.2% | 27.7% | 19.7% | 6.7% | 4.6% |
| Jul 2026 | 50.4% | 27.8% | 10.4% | 6.7% | 4.6% |
| Aug 2026 | 56.7% | 25.6% | 6.3% | 6.2% | 5.2% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 56.7% | 60.7K | -0.08% | +6.3 points | |
| 2, held 2nd | 25.6% | 27.4K | -18.1% | -2.2 points | |
| 3, held 3rd | 6.3% | 6.8K | -46.2% | -4.1 points | |
| 4, held 4th | 6.2% | 6.6K | -18.6% | -0.6 points | |
| 5, held 5th | 5.2% | 5.5K | 0% | +0.6 points |
56.7%
held 1st · 60.7K estimated branded searches · -0.08% vs prior month · +6.3 points
25.6%
held 2nd · 27.4K estimated branded searches · -18.1% vs prior month · -2.2 points
6.3%
held 3rd · 6.8K estimated branded searches · -46.2% vs prior month · -4.1 points
6.2%
held 4th · 6.6K estimated branded searches · -18.6% vs prior month · -0.6 points
5.2%
held 5th · 5.5K estimated branded searches · 0% vs prior month · +0.6 points
Compare search popularity between Burger Burger and its closest rivals
How has branded search demand for Burger Burger changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Burger Burger in New Zealand held steady, from 6.6K to 6.8K.
- Across the 11 months ending August 2026, Burger Burger’s estimated Share of Search among gourmet burger restaurants in New Zealand peaked at 19.7% in June 2026 and was lowest at 4% in May 2026.
- Across the 11 months ending August 2026, Burger Burger rose from 5th to 3rd among gourmet burger restaurants in New Zealand.
How did search popularity change for New Zealand gourmet burger restaurants in August 2026?
5 changes
In August 2026, RE Burger gained estimated Share of Search among gourmet burger restaurants in New Zealand, from 50.4% to 56.7%.
In August 2026, Better Burger gained estimated Share of Search among gourmet burger restaurants in New Zealand, from 4.6% to 5.2%.
In August 2026, Burger Burger lost estimated Share of Search among gourmet burger restaurants in New Zealand, from 10.4% to 6.3%.
In August 2026, BurgerFuel lost estimated Share of Search among gourmet burger restaurants in New Zealand, from 27.8% to 25.6%.
In August 2026, Burger Wisconsin lost estimated Share of Search among gourmet burger restaurants in New Zealand, from 6.7% to 6.2%.
How is Burger Burger measured?
Brandwave collects information about searches that people make online using Burger Burger’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- burger burger
- burger burger nz
- burgerburger
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Is Burger Burger your brand?
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