Bryton vs Lezyne:Which is more popular?
In September 2026, Lezyne had more branded searches than Bryton among GPS cycling computer brands in New Zealand. Lezyne had about 90 branded searches, while Bryton had 30. Lezyne made up 0.56% of all GPS cycling computer brand searches we track, and Bryton accounted for 0.19%. When we asked ChatGPT and Google AI Overviews about GPS cycling computer brands, Bryton appeared in two of the five answers and Lezyne in none.
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Top GPS cycling computer brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Bryton was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Lezyne did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Garmin1st
Wahoo2nd
Hammerhead3rd
Bryton4th
Lezyne–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Garmin5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Wahoo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Hammerhead4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Bryton2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Lezyne0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about GPS cycling computer brands
5 answers
Asked ChatGPT
“Which GPS cycling computer brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best GPS cycling computer brands in New Zealand?”
Asked ChatGPT
“What's the best GPS cycling computer brand in New Zealand for ride data?”
Searched Google, AI Overview
“best bike computer”
Searched Google, AI Overview
“bike computer waterproof”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Bryton or Lezyne more popular in search?
This chart shows how often people search Google for Bryton and Lezyne by name. Each line represents a brand's share of searches for all five GPS cycling computer brands we track, month by month, from searches in New Zealand.
Share of searches by month for Lezyne, Bryton. The figures are in the table below the chart.
View monthly share of searches table
| Month | Garmin | Wahoo | Hammerhead | Lezyne | Bryton |
|---|---|---|---|---|---|
| Oct 2025 | 90.2% | 6.2% | 2.7% | 0.67% | 0.18% |
| Nov 2025 | 92.7% | 4.4% | 2.3% | 0.56% | 0.1% |
| Dec 2025 | 91.6% | 5.1% | 2.7% | 0.43% | 0.12% |
| Jan 2026 | 89.9% | 6% | 3.2% | 0.67% | 0.24% |
| Feb 2026 | 91.1% | 5% | 3.2% | 0.55% | 0.12% |
| Mar 2026 | 90.4% | 4.9% | 3.9% | 0.55% | 0.18% |
| Apr 2026 | 91.3% | 5.1% | 2.7% | 0.68% | 0.19% |
| May 2026 | 91.1% | 5% | 3.3% | 0.55% | 0.12% |
| Jun 2026 | 87.4% | 7% | 4.8% | 0.65% | 0.14% |
| Jul 2026 | 87.9% | 7.4% | 3.7% | 0.8% | 0.15% |
| Aug 2026 | 90% | 6.2% | 3.2% | 0.43% | 0.12% |
| Sep 2026 | 91.5% | 5.1% | 2.7% | 0.56% | 0.19% |
How has the Bryton and Lezyne comparison changed over the last 12 months?
3 findings
- Lezyne was ahead of Bryton in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bryton’s share of searches among GPS cycling computer brands in New Zealand moved from 0.18% to 0.19%, and its estimated monthly branded searches held steady at 30.
- Across the 12 months ending September 2026, Lezyne’s share of searches among GPS cycling computer brands in New Zealand moved from 0.67% to 0.56%, and its estimated monthly branded searches moved from 110 to 90.
How did search popularity change for New Zealand GPS cycling computer brands in September 2026?
1 change

Estimated monthly branded searches for Lezyne in New Zealand fell 18.2% over 12 measured months, from 110 to 90 in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Bryton’s and Lezyne’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among GPS cycling computer brands

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