Box vs Sync.com:Which is more popular?
In September 2026, Box had more branded searches than Sync.com among cloud storage services in New Zealand. Box had about 190 branded searches, while Sync.com had 10. Box made up 0.06% of all cloud storage service searches we track, and Sync.com accounted for <0.01%. When we asked ChatGPT and Google AI Overviews about cloud storage services, Sync.com appeared in two of the five answers and Box in none.
Who do people search for more?
Box, about 19 searches for every 1 for Sync.com
Who does AI mention more?
Sync.com, mentioned in 2 of 5 answers, Box in 0
Who does AI recommend more?
Sync.com, the only one of the two named
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Top cloud storage services in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Sync.com was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Box did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Google Drive1st
OneDrive2nd
iCloud3rd
MEGA4th
Dropbox5th- Sync.com6th
WeTransfer–- Box–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Google Drive5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- OneDrive5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- iCloud4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Dropbox4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- MEGA3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Sync.com2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- WeTransfer0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Box0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about cloud storage services
5 answers
Asked ChatGPT
“Which cloud storage service should I use in New Zealand?”
Asked ChatGPT
“What are the best cloud storage services in New Zealand?”
Asked ChatGPT
“What's the best cloud storage service in New Zealand for file storage and sharing?”
Searched Google, AI Overview
“cloud storage nz”
Searched Google, AI Overview
“online file storage”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.
Is Box or Sync.com more popular in search?
This chart shows how often people search Google for Box and Sync.com by name. Each line represents a brand's share of searches for all eight cloud storage services we track, month by month, from searches in New Zealand.
Share of searches by month for Box, Sync.com. The figures are in the table below the chart.
View monthly share of searches table
| Month | Google Drive | OneDrive | iCloud | Dropbox | WeTransfer | MEGA | Box | Sync.com |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 51.9% | 19.3% | 12.9% | 8.8% | 7% | 0.15% | 0.03% | <0.01% |
| Nov 2025 | 48.9% | 18.1% | 14.7% | 10% | 8% | 0.17% | 0.05% | <0.01% |
| Dec 2025 | 44.1% | 16.3% | 19.4% | 11% | 8.8% | 0.23% | 0.06% | 0.01% |
| Jan 2026 | 46.1% | 17.2% | 17.3% | 11.5% | 7.6% | 0.2% | 0.05% | 0.01% |
| Feb 2026 | 50% | 18.6% | 12.8% | 10.2% | 8.2% | 0.14% | 0.04% | <0.01% |
| Mar 2026 | 53.7% | 20% | 11.1% | 9% | 6% | 0.13% | 0.04% | <0.01% |
| Apr 2026 | 48.9% | 18.2% | 14.6% | 10% | 8% | 0.21% | 0.04% | <0.01% |
| May 2026 | 49.9% | 22.6% | 12.3% | 8.4% | 6.7% | 0.18% | 0.04% | <0.01% |
| Jun 2026 | 53.9% | 16.4% | 13.2% | 9% | 7.3% | 0.16% | 0.04% | <0.01% |
| Jul 2026 | 51% | 18.9% | 13% | 8.6% | 8.4% | 0.15% | 0.06% | <0.01% |
| Aug 2026 | 57% | 17.3% | 11.5% | 7.8% | 6.3% | 0.11% | 0.04% | <0.01% |
| Sep 2026 | 52.1% | 19.3% | 12.7% | 8.7% | 7% | 0.15% | 0.06% | <0.01% |
How has the Box and Sync.com comparison changed over the last 12 months?
3 findings
- Box was ahead of Sync.com in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Box’s share of searches among cloud storage services in New Zealand moved from 0.03% to 0.06%, and its estimated monthly branded searches moved from 110 to 190.
- Across the 12 months ending September 2026, Sync.com’s share of searches among cloud storage services in New Zealand held steady at <0.01%, and its estimated monthly branded searches held steady at 10.
How did search popularity change for New Zealand cloud storage services in September 2026?
1 change
Estimated monthly branded searches for Box in New Zealand rose 72.7% over 12 measured months, from 110 to 190 in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Box’s and Sync.com’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among cloud storage services
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