Bosch vs Röhm:Which is more popular?
In September 2026, Bosch and Röhm were level in searches among chuck key brands in New Zealand, with an estimated 10 branded searches each, at 0.03% of the total each. When we asked ChatGPT and Google AI Overviews about chuck key brands, Bosch appeared in three of the four answers and Röhm in two. Bosch was mentioned before Röhm in two out of three answers.
Who do people search for more?
Bosch and Röhm are searched for about as often as each other.
Who does AI recommend more?
Bosch, named ahead of Röhm in 2 of 3 answers
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Top chuck key brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Bosch was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Röhm was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Bosch was listed before Röhm in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Makita3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Jacobs3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Bosch3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Röhm2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
DeWalt1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about chuck key brands
4 answers
Asked ChatGPT
“Which chuck key brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best chuck key brands in New Zealand?”
Asked ChatGPT
“What's the best chuck key brand in New Zealand for a drill?”
Searched Google, AI Overview
“drill chuck key”
Searched Google, AI Overview
“replacement chuck key”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is Bosch or Röhm more popular in search?
This chart shows how often people search Google for Bosch and Röhm by name. Each line represents a brand's share of searches for all five chuck key brands we track, month by month, from searches in New Zealand.
Share of searches by month for Bosch, Röhm. The figures are in the table below the chart.
View monthly share of searches table
| Month | Makita | DeWalt | Jacobs | Bosch | Röhm |
|---|---|---|---|---|---|
| Oct 2025 | 59.1% | 40.7% | 0.16% | 0% | 0.03% |
| Nov 2025 | 54.4% | 45.5% | 0.09% | 0% | 0.03% |
| Dec 2025 | 59.4% | 40.5% | 0.03% | 0.03% | 0.03% |
| Jan 2026 | 59.2% | 40.6% | 0.07% | 0.04% | 0.04% |
| Feb 2026 | 56.9% | 42.8% | 0.24% | 0% | 0.03% |
| Mar 2026 | 56.1% | 43.6% | 0.31% | 0% | 0.03% |
| Apr 2026 | 55.7% | 44% | 0.17% | 0% | 0.03% |
| May 2026 | 54.2% | 45.6% | 0.16% | 0% | 0.03% |
| Jun 2026 | 51.5% | 48.4% | 0.12% | 0% | 0.03% |
| Jul 2026 | 52.6% | 47.3% | 0.13% | 0% | 0.03% |
| Aug 2026 | 52.2% | 47.6% | 0.2% | 0% | 0.03% |
| Sep 2026 | 55.1% | 44.7% | 0.08% | 0.03% | 0.03% |
How has the Bosch and Röhm comparison changed over the last 12 months?
3 findings
- Bosch was ahead of Röhm in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bosch’s share of searches among chuck key brands in New Zealand moved from 0% to 0.03%, and its estimated monthly branded searches moved from 0 to 10.
- Across the 12 months ending September 2026, Röhm’s share of searches among chuck key brands in New Zealand held steady at 0.03%, and its estimated monthly branded searches held steady at 10.
How did search popularity change for New Zealand chuck key brands in September 2026?
2 changes

In September 2026, Bosch rose from 5th to 4th among chuck key brands in New Zealand.

In September 2026, Röhm fell from 4th to 5th among chuck key brands in New Zealand.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Bosch’s and Röhm’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among chuck key brands

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