Brandwave

Bonusly vs Nectar:Which is more popular?

In September 2026, Nectar had more branded searches than Bonusly among employee engagement platforms in New Zealand. Nectar had about 2,910 branded searches, while Bonusly had 50. Nectar made up 18.2% of all employee engagement platform searches we track, and Bonusly accounted for 0.31%. When we asked ChatGPT and Google AI Overviews about employee engagement platforms, Bonusly appeared in three of the five answers and Nectar in two. Bonusly was mentioned before Nectar in two out of three answers that named either.

Among employee engagement platforms in New Zealand in September 2026

Who do people search for more?

Nectar, about 58 searches for every 1 for Bonusly

Nectar 2.9K searchesBonusly 50 searches

Who does AI mention more?

Bonusly, mentioned in 3 of 5 answers, Nectar in 2

Bonusly in 3 of 5Nectar in 2 of 5

Who does AI recommend more?

Bonusly, named ahead of Nectar in 2 of 3 answers

Bonusly first in 2Nectar first in 1

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Top employee engagement platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Bonusly was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Nectar was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Bonusly was listed before Nectar in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Culture Amp1st
  2. Bonusly2nd
  3. Nectar3rd
  4. Employment Hero4th
  5. Lattice5th
  6. 15Five6th
  7. Qualtrics–
  8. Officevibe–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Culture Amp4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bonusly3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Employment Hero2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Nectar2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • 15Five1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Lattice1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Qualtrics0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Officevibe0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about employee engagement platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Bonusly or Nectar more popular in search?

This chart shows how often people search Google for Bonusly and Nectar by name. Each line represents a brand's share of searches for all eight employee engagement platforms we track, month by month, from searches in New Zealand.

Bonusly and Nectar among employee engagement platforms in New Zealand, by month

Share of searches by month for Nectar, Bonusly. The figures are in the table below the chart.

View monthly share of searches table
MonthEmployment HeroNectarQualtricsCulture AmpOfficevibe15FiveBonuslyLattice
Oct 202557.6%16.9%14%7.6%1.2%1.9%0.58%0.12%
Nov 202560.9%17.9%9.8%8%0.68%2%0.62%0.06%
Dec 202562.6%22.5%6.8%5.6%0.7%1.1%0.62%0.08%
Jan 202663.7%19%7.9%6.9%1.1%0.87%0.47%0.08%
Feb 202661.8%18.4%9.9%7.6%1.1%0.69%0.38%0.08%
Mar 202659.9%17.6%14.6%6%0.85%0.67%0.36%0.06%
Apr 202660.5%18%14.2%5.4%0.67%0.67%0.37%0.15%
May 202660.4%17.8%14.6%5.4%0.85%0.55%0.31%0.06%
Jun 202662.1%15.1%12%8.2%0.69%0.88%0.94%0.06%
Jul 202665.2%15.8%12.6%4.8%0.59%0.59%0.26%0.13%
Aug 202660.5%17.8%14.7%5.4%0.67%0.61%0.31%0.06%
Sep 202662.1%18.2%11.9%6.3%0.69%0.31%0.31%0.13%

How has the Bonusly and Nectar comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand employee engagement platforms in September 2026?

2 changes
  1. Nectar’s share of searches among employee engagement platforms in New Zealand has gained ground for 3 months in a row, from 15.1% to 18.2% in September 2026.

  2. Estimated monthly branded searches for Bonusly in New Zealand fell 50% over 12 measured months, from 100 to 50 in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Bonusly’s and Nectar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bonusly

2 branded search terms

  • bonus ly
  • bonusly

Nectar

1 branded search term

  • nectar hr

How the Brand Demand Index is measured

Other head-to-heads among employee engagement platforms

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