Bonusly vs Culture Amp:Which is more popular by branded search in New Zealand?
In August 2026, Culture Amp had more branded searches than Bonusly among employee engagement platforms in New Zealand. Culture Amp was estimated to have 900 branded searches compared to Bonusly’s 50, and held a 24.4% Share of Search versus Bonusly’s 1.4%.
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Which is more popular in search, Bonusly or Culture Amp?
Compare the employee engagement, recognition and survey platforms New Zealand employers use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Culture Amp, Bonusly. The figures are in the table below the chart.
View monthly share of search table
| Month | Qualtrics | Culture Amp | Officevibe | 15Five | Bonusly | Lattice |
|---|---|---|---|---|---|---|
| Oct 2025 | 56.4% | 29.4% | 4.6% | 7% | 2.2% | 0.44% |
| Nov 2025 | 51.6% | 34.4% | 2.9% | 8.3% | 2.6% | 0.26% |
| Dec 2025 | 50% | 34.9% | 4.2% | 6.6% | 3.8% | 0.47% |
| Jan 2026 | 53.5% | 34.2% | 5.4% | 4.2% | 2.3% | 0.38% |
| Feb 2026 | 51.3% | 38% | 5.2% | 3.3% | 1.8% | 0.37% |
| Mar 2026 | 65.7% | 26% | 3.6% | 2.8% | 1.5% | 0.26% |
| Apr 2026 | 66.9% | 24.7% | 3% | 3% | 1.7% | 0.67% |
| May 2026 | 67.6% | 24.6% | 3.7% | 2.4% | 1.3% | 0.27% |
| Jun 2026 | 53.6% | 35.3% | 3.2% | 3.7% | 4% | 0.27% |
| Jul 2026 | 66.6% | 25.4% | 3% | 3% | 1.3% | 0.67% |
| Aug 2026 | 68.6% | 24.4% | 3% | 2.4% | 1.4% | 0.27% |
| Sep 2026 | — | — | — | — | — | — |
How has the Bonusly and Culture Amp comparison changed over the last 12 months?
3 findings
- Culture Amp was ahead of Bonusly in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Bonusly’s estimated Share of Search among employee engagement platforms in New Zealand moved from 2.2% to 1.4%, and its estimated monthly branded searches moved from 100 to 50.
- Across the 11 months ending August 2026, Culture Amp’s estimated Share of Search among employee engagement platforms in New Zealand moved from 29.4% to 24.4%, and its estimated monthly branded searches moved from 1.3K to 900.
How did search popularity change for New Zealand employee engagement platforms in August 2026?
2 changes
In August 2026, Culture Amp lost estimated Share of Search among employee engagement platforms in New Zealand, from 25.4% to 24.4%.
Estimated monthly branded searches for Bonusly in New Zealand fell 50% over 11 measured months, from 100 to 50 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Bonusly’s and Culture Amp’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Bonusly
2 branded search terms
- bonus ly
- bonusly
Culture Amp
8 branded search terms
- culture amp
- culture amp employee survey
- culture amp engagement
- culture amp nz
- culture amp recognition
- cultureamp
- cultureamp com
- cultureamp engagement
Put your own brand in this comparison
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