BlackVue vs Thinkware:Which is more popular?
In September 2026, BlackVue had more branded searches than Thinkware among dash cam brands in New Zealand. BlackVue had about 110 branded searches, while Thinkware had 60. BlackVue made up 7% of all dash cam brand searches we track, and Thinkware accounted for 3.8%. When we asked ChatGPT and Google AI Overviews about dash cam brands, BlackVue appeared in four of the five answers and Thinkware in three. BlackVue and Thinkware were each mentioned first in two of the four answers.
Who do people search for more?
BlackVue, about 83% more searches than Thinkware
Who does AI mention more?
BlackVue, mentioned in 4 of 5 answers, Thinkware in 3
Who does AI recommend more?
Each is named first in 2 of 4 answers.
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Top dash cam brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, BlackVue was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Thinkware was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. BlackVue and Thinkware were each listed first in two of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Viofo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- BlackVue4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Garmin Dash Cam3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Thinkware3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
70mai2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Navman1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about dash cam brands
5 answers
Asked ChatGPT
“Which dash cam brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best dash cam brands in New Zealand?”
Asked ChatGPT
“What's the best dash cam brand in New Zealand for a car?”
Searched Google, AI Overview
“best dash cam nz”
Searched Google, AI Overview
“dash cam for car”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is BlackVue or Thinkware more popular in search?
This chart shows how often people search Google for BlackVue and Thinkware by name. Each line represents a brand's share of searches for all six dash cam brands we track, month by month, from searches in New Zealand.
Share of searches by month for BlackVue, Thinkware. The figures are in the table below the chart.
View monthly share of searches table
| Month | Navman | Garmin Dash Cam | Viofo | 70mai | BlackVue | Thinkware |
|---|---|---|---|---|---|---|
| Oct 2025 | 56.3% | 14.6% | 9.9% | 6.3% | 8.9% | 4.2% |
| Nov 2025 | 52.9% | 16.8% | 11.5% | 8.2% | 8.2% | 2.4% |
| Dec 2025 | 53.4% | 18.6% | 11.3% | 5.9% | 7.7% | 3.2% |
| Jan 2026 | 53.1% | 19.8% | 8.2% | 5.8% | 10.1% | 2.9% |
| Feb 2026 | 49.1% | 20.7% | 10.7% | 6.5% | 10.1% | 3% |
| Mar 2026 | 44.9% | 29.4% | 10.2% | 5.3% | 7.5% | 2.7% |
| Apr 2026 | 54.7% | 17.3% | 7.3% | 7.3% | 9.3% | 4% |
| May 2026 | 56.5% | 15% | 10.9% | 7.5% | 7.5% | 2.7% |
| Jun 2026 | 50.3% | 10.2% | 9.1% | 9.6% | 17.1% | 3.7% |
| Jul 2026 | 53.1% | 13.8% | 13.1% | 7.5% | 8.8% | 3.8% |
| Aug 2026 | 54% | 13.8% | 12.1% | 7.5% | 8% | 4.6% |
| Sep 2026 | 56.3% | 13.9% | 10.1% | 8.9% | 7% | 3.8% |
How has the BlackVue and Thinkware comparison changed over the last 12 months?
3 findings
- BlackVue was ahead of Thinkware in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, BlackVue’s share of searches among dash cam brands in New Zealand moved from 8.9% to 7%, and its estimated monthly branded searches moved from 170 to 110.
- Across the 12 months ending September 2026, Thinkware’s share of searches among dash cam brands in New Zealand moved from 4.2% to 3.8%, and its estimated monthly branded searches moved from 80 to 60.
How did search popularity change for New Zealand dash cam brands in September 2026?
3 changes
In September 2026, 70mai overtook BlackVue to rank 4th among dash cam brands in New Zealand, with 8.9% of the searches.
In September 2026, BlackVue lost share of searches among dash cam brands in New Zealand, from 8% to 7%.
In September 2026, Thinkware lost share of searches among dash cam brands in New Zealand, from 4.6% to 3.8%.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using BlackVue’s and Thinkware’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among dash cam brands
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