BISSELL vs Dreame:Which is more popular by branded search in New Zealand?
In August 2026, BISSELL had more branded searches than Dreame among vacuum cleaner brands in New Zealand. BISSELL was estimated to have 11.6K branded searches compared to Dreame’s 4.6K, and held a 10.9% Share of Search versus Dreame’s 4.3%.
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Which is more popular in search, BISSELL or Dreame?
Compare the vacuum and robot vacuum brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for BISSELL, Dreame. The figures are in the table below the chart.
View monthly share of search table
| Month | Dyson | Miele | BISSELL | Shark | Electrolux | Dreame | Roborock | iRobot |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 57.2% | 13.9% | 9.7% | 5% | 6.2% | 1.8% | 3% | 3.3% |
| Nov 2025 | 64.4% | 10.5% | 7.5% | 4.7% | 4.4% | 2.2% | 3.7% | 2.5% |
| Dec 2025 | 60.7% | 10.1% | 8.4% | 5.6% | 5.1% | 2.5% | 3.5% | 4.2% |
| Jan 2026 | 54.6% | 12.8% | 10.6% | 6.1% | 7% | 2.6% | 3.4% | 2.9% |
| Feb 2026 | 55.1% | 12.9% | 10.6% | 5.7% | 6.5% | 2.6% | 3.6% | 2.9% |
| Mar 2026 | 55.4% | 13.7% | 10% | 5.3% | 6.4% | 2.9% | 3.6% | 2.7% |
| Apr 2026 | 55.5% | 13.4% | 9.2% | 5.2% | 6.7% | 3.2% | 4% | 2.8% |
| May 2026 | 54.9% | 13.7% | 9.4% | 5.9% | 6.3% | 3.6% | 3.6% | 2.7% |
| Jun 2026 | 53.9% | 13.7% | 10.6% | 6.1% | 6.7% | 3.4% | 3.2% | 2.4% |
| Jul 2026 | 54.3% | 12.8% | 9.7% | 6.8% | 6.6% | 3.6% | 3.5% | 2.8% |
| Aug 2026 | 52% | 12.3% | 10.9% | 8.5% | 6.3% | 4.3% | 3.2% | 2.5% |
| Sep 2026 | — | — | — | — | — | — | — | — |
How has the BISSELL and Dreame comparison changed over the last 12 months?
3 findings
- BISSELL was ahead of Dreame in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, BISSELL’s estimated Share of Search among vacuum cleaner brands in New Zealand moved from 9.7% to 10.9%, and its estimated monthly branded searches moved from 9.7K to 11.6K.
- Across the 11 months ending August 2026, Dreame’s estimated Share of Search among vacuum cleaner brands in New Zealand moved from 1.8% to 4.3%, and its estimated monthly branded searches moved from 1.8K to 4.6K.
How did search popularity change for New Zealand vacuum cleaner brands in August 2026?
2 changes
In August 2026, BISSELL gained estimated Share of Search among vacuum cleaner brands in New Zealand, from 9.7% to 10.9%.
In August 2026, Dreame gained estimated Share of Search among vacuum cleaner brands in New Zealand, from 3.6% to 4.3%.
How each brand is measured
Brandwave collects information about searches that people make online using BISSELL’s and Dreame’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
BISSELL
14 branded search terms
- bissell
- bissell carpet washer
- bissell cleaner
- bissell co nz
- bissell helix
- bissell near me
- bissell nz
- bissell online
- bissell proheat 2x revolution
- bissell robot vacuum
- bissell steam cleaner
- bissell stick vacuum
- bissell vacuum
- bissell vacuum cleaner
Dreame
16 branded search terms
- dreame
- dreame l10
- dreame near me
- dreame new zealand
- dreame nz
- dreame online
- dreame robot mop
- dreame robot vacuum
- dreame robot vacuum and mop
- dreame robot vacuum review
- dreame stick vacuum
- dreame vacuum
- dreame vacuum cleaner
- dreame vacuum robot
- dreametech com
- robot vacuum dreame
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.