Brandwave

Belkin vs mophie:Which is more popular by branded search in New Zealand?

In August 2026, Belkin had more branded searches than mophie among phone accessory brands in New Zealand. Belkin was estimated to have 4.6K branded searches compared to mophie’s 750, and held a 24.2% Share of Search versus mophie’s 3.9%.

Share of Search among phone accessory brands in New Zealand in August 2026Which is more popular in search, Belkin or mophie?
Belkin24.2%4.6K searches
vs
mophie3.9%750 searches

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Which is more popular in search, Belkin or mophie?

Compare the phone case, charger and power bank brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Belkin and mophie among phone accessory brands in New Zealand, by month

Share of Search by month for Belkin, mophie. The figures are in the table below the chart.

View monthly share of search table
MonthAnkerBelkinOtterBoxUGREENCygnettmophie
Oct 202522.3%26.8%30.8%9%6%5.1%
Nov 202522.9%28.5%28%9%6.3%5.3%
Dec 202520.5%33.4%24.2%8.4%8%5.5%
Jan 202623.2%29%25.4%9.7%7.8%5%
Feb 202628.5%24%28.8%8.1%6.7%3.9%
Mar 202634.3%20.4%28.2%8.5%5.2%3.5%
Apr 202629.7%23.7%26.9%8.3%6.8%4.7%
May 202624.6%27.4%29.4%9.3%5.3%4%
Jun 202625.9%27.3%30%8.3%5%3.5%
Jul 202631.3%24.4%27%8.6%5.1%3.6%
Aug 202634.2%24.2%22.1%10.1%5.4%3.9%
Sep 2026——————

How has the Belkin and mophie comparison changed over the last 12 months?

  • Belkin was ahead of mophie in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Belkin’s estimated Share of Search among phone accessory brands in New Zealand moved from 26.8% to 24.2%, and its estimated monthly branded searches moved from 4K to 4.6K.
  • Across the 11 months ending August 2026, mophie’s estimated Share of Search among phone accessory brands in New Zealand moved from 5.1% to 3.9%, and its estimated monthly branded searches moved from 760 to 750.

How did search popularity change for New Zealand phone accessory brands in August 2026?

  1. Belkin’s estimated Share of Search among phone accessory brands in New Zealand has lost ground for 3 months in a row, from 27.4% to 24.2% in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Belkin’s and mophie’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Belkin

25 branded search terms

  • belkin
  • belkin 12 outlet surge protector
  • belkin boostcharge
  • belkin boostcharge pro
  • belkin cable
  • belkin car chargers
  • belkin case
  • belkin charger
  • belkin com
  • belkin earbuds
  • belkin headphones
  • belkin magsafe chargers
  • belkin new zealand
  • belkin nz
  • belkin online
  • belkin phone holder
  • belkin power bank
  • belkin powerbank
  • belkin powerbank 20k
  • belkin powerboard
  • belkin qi
  • belkin soundform
  • belkin surge protector
  • belkin usb a usb c
  • belkin usb c to usb a

mophie

10 branded search terms

  • mophie
  • mophie cable
  • mophie case
  • mophie charger
  • mophie com
  • mophie near me
  • mophie nz
  • mophie power bank
  • mophie powerstation
  • mophie wireless charger

How the Brand Demand Index is measured

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Put your own brand in this comparison

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