Avalanche vs Nesquik:Which is more popular by branded search in New Zealand?
In August 2026, Avalanche had more branded searches than Nesquik among hot chocolate and malted drink brands in New Zealand. Avalanche was estimated to have 4.4K branded searches compared to Nesquik’s 1.3K, and held a 27.8% Share of Search versus Nesquik’s 8.4%.
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Which is more popular in search, Avalanche or Nesquik?
Compare the hot chocolate and malted drink brands New Zealanders make at home. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Avalanche, Nesquik. The figures are in the table below the chart.
View monthly share of search table
| Month | Milo | Avalanche | Nesquik | Ovaltine | Cadbury Drinking Chocolate |
|---|---|---|---|---|---|
| Oct 2025 | 52.4% | 23.1% | 11.8% | 10% | 2.7% |
| Nov 2025 | 51.7% | 25.5% | 11.8% | 8.5% | 2.5% |
| Dec 2025 | 54.2% | 23% | 12% | 7.8% | 3% |
| Jan 2026 | 55.4% | 20.5% | 12% | 9.7% | 2.5% |
| Feb 2026 | 57.8% | 20.6% | 10.7% | 8.4% | 2.6% |
| Mar 2026 | 50.4% | 25.2% | 12.4% | 8.6% | 3.4% |
| Apr 2026 | 49.7% | 27.8% | 10% | 8.8% | 3.6% |
| May 2026 | 39.1% | 18.4% | 34.3% | 5.7% | 2.5% |
| Jun 2026 | 51.3% | 24.8% | 11.8% | 8.6% | 3.5% |
| Jul 2026 | 48.7% | 29.5% | 10.1% | 8.2% | 3.6% |
| Aug 2026 | 52.2% | 27.8% | 8.4% | 8% | 3.6% |
| Sep 2026 | — | — | — | — | — |
How has the Avalanche and Nesquik comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 11 months ending August 2026: Nesquik took it in May 2026, Avalanche took it in June 2026.
- Across the 11 months ending August 2026, Avalanche’s estimated Share of Search among hot chocolate and malted drink brands in New Zealand moved from 23.1% to 27.8%, and its estimated monthly branded searches moved from 2.4K to 4.4K.
- Across the 11 months ending August 2026, Nesquik’s estimated Share of Search among hot chocolate and malted drink brands in New Zealand moved from 11.8% to 8.4%, and its estimated monthly branded searches moved from 1.2K to 1.3K.
How did search popularity change for New Zealand hot chocolate and malted drink brands in August 2026?
2 changes
In August 2026, Avalanche lost estimated Share of Search among hot chocolate and malted drink brands in New Zealand, from 29.5% to 27.8%.

In August 2026, Nesquik lost estimated Share of Search among hot chocolate and malted drink brands in New Zealand, from 10.1% to 8.4%.
How each brand is measured
Brandwave collects information about searches that people make online using Avalanche’s and Nesquik’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Avalanche
5 branded search terms
- avalanche 99 sugar free drinking chocolate
- avalanche coffee
- avalanche drinking chocolate
- avalanche hot chocolate
- avalanche hot chocolate sugar free
Nesquik
9 branded search terms
- banana nesquik
- nesquik
- nesquik choco
- nesquik drinking chocolate
- nesquik hot chocolate
- nesquik near me
- nesquik nestle
- nesquik nz
- vanilla nesquik

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.