Brandwave

Avalanche vs Nesquik:Which is more popular by branded search in New Zealand?

In August 2026, Avalanche had more branded searches than Nesquik among hot chocolate and malted drink brands in New Zealand. Avalanche was estimated to have 4.4K branded searches compared to Nesquik’s 1.3K, and held a 27.8% Share of Search versus Nesquik’s 8.4%.

Share of Search among hot chocolate and malted drink brands in New Zealand in August 2026Which is more popular in search, Avalanche or Nesquik?
Avalanche27.8%4.4K searches
vs
Nesquik8.4%1.3K searches

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Which is more popular in search, Avalanche or Nesquik?

Compare the hot chocolate and malted drink brands New Zealanders make at home. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Avalanche and Nesquik among hot chocolate and malted drink brands in New Zealand, by month

Share of Search by month for Avalanche, Nesquik. The figures are in the table below the chart.

View monthly share of search table
MonthMiloAvalancheNesquikOvaltineCadbury Drinking Chocolate
Oct 202552.4%23.1%11.8%10%2.7%
Nov 202551.7%25.5%11.8%8.5%2.5%
Dec 202554.2%23%12%7.8%3%
Jan 202655.4%20.5%12%9.7%2.5%
Feb 202657.8%20.6%10.7%8.4%2.6%
Mar 202650.4%25.2%12.4%8.6%3.4%
Apr 202649.7%27.8%10%8.8%3.6%
May 202639.1%18.4%34.3%5.7%2.5%
Jun 202651.3%24.8%11.8%8.6%3.5%
Jul 202648.7%29.5%10.1%8.2%3.6%
Aug 202652.2%27.8%8.4%8%3.6%
Sep 2026—————

How has the Avalanche and Nesquik comparison changed over the last 12 months?

How did search popularity change for New Zealand hot chocolate and malted drink brands in August 2026?

  1. In August 2026, Avalanche lost estimated Share of Search among hot chocolate and malted drink brands in New Zealand, from 29.5% to 27.8%.

  2. In August 2026, Nesquik lost estimated Share of Search among hot chocolate and malted drink brands in New Zealand, from 10.1% to 8.4%.

How each brand is measured

Brandwave collects information about searches that people make online using Avalanche’s and Nesquik’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Avalanche

5 branded search terms

  • avalanche 99 sugar free drinking chocolate
  • avalanche coffee
  • avalanche drinking chocolate
  • avalanche hot chocolate
  • avalanche hot chocolate sugar free

Nesquik

9 branded search terms

  • banana nesquik
  • nesquik
  • nesquik choco
  • nesquik drinking chocolate
  • nesquik hot chocolate
  • nesquik near me
  • nesquik nestle
  • nesquik nz
  • vanilla nesquik

How the Brand Demand Index is measured

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