How popular isCadbury Drinking Chocolate?
In September 2026, people searched for Cadbury Drinking Chocolate by name about 430 times in New Zealand, a 53.6% increase from the previous year. These searches made up 4.1% of all New Zealand hot chocolate and malted drink brand searches, placing Cadbury Drinking Chocolate fifth out of five brands. When we asked both ChatGPT and Google AI Overviews about hot chocolate and malted drink brands, Cadbury Drinking Chocolate appeared in two of the five answers and was the second most recommended of the five.
Cadbury Drinking Chocolate is the fifth most searched of 5 competitors and the second most recommended in AI answers.
MiloShare of searches 60.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
AvalancheShare of searches 11.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
NesquikShare of searches 11.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
OvaltineShare of searches 11.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Cadbury Drinking ChocolateShare of searches 4.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 2nd
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Top hot chocolate and malted drink brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Cadbury Drinking Chocolate was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Cadbury Drinking Chocolate is the second most recommended of the five.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Avalanche3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Cadbury Drinking Chocolate2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Milo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Nesquik0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ovaltine0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about hot chocolate and malted drink brands
5 answers
Asked ChatGPT
“Which hot chocolate brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best hot chocolate brands in New Zealand?”
Asked ChatGPT
“What's the best hot chocolate brand in New Zealand for a cosy drink?”
Searched Google, AI Overview
“best hot chocolate”
Searched Google, AI Overview
“drinking chocolate nz”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which hot chocolate and malted drink brands compete with Cadbury Drinking Chocolate?
Share of searches by month for Milo, Avalanche, Nesquik, Ovaltine, Cadbury Drinking Chocolate. The figures are in the table below the chart.
View monthly share of searches table
| Month | Milo | Avalanche | Nesquik | Ovaltine | Cadbury Drinking Chocolate |
|---|---|---|---|---|---|
| Oct 2025 | 62.8% | 6.9% | 14.1% | 12.8% | 3.4% |
| Nov 2025 | 64.2% | 6.6% | 14.6% | 11.3% | 3.4% |
| Dec 2025 | 65.6% | 6.3% | 14.3% | 10% | 3.8% |
| Jan 2026 | 65.7% | 5.9% | 13.1% | 12.1% | 3.1% |
| Feb 2026 | 68% | 5.7% | 12.6% | 10.4% | 3.2% |
| Mar 2026 | 62.3% | 6.4% | 15.4% | 11.3% | 4.5% |
| Apr 2026 | 61.1% | 10.2% | 12.3% | 11.6% | 4.8% |
| May 2026 | 43.7% | 5.6% | 40.8% | 6.8% | 3% |
| Jun 2026 | 60.9% | 9.1% | 14.4% | 11.1% | 4.5% |
| Jul 2026 | 60.4% | 11% | 12.9% | 10.9% | 4.7% |
| Aug 2026 | 63.5% | 11% | 10.5% | 10.4% | 4.7% |
| Sep 2026 | 60.7% | 11.9% | 11.7% | 11.7% | 4.1% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 60.7% | 6.4K | -15.7% | -2.8 points | |
| 2, held 2nd | 11.9% | 1.3K | -4.5% | +0.9 points | |
| 3, held 3rd | 11.7% | 1.2K | -2.4% | +1.1 points | |
| 4, held 4th | 11.7% | 1.2K | -0.8% | +1.3 points | |
| 5, held 5th | 4.1% | 430 | -23.2% | -0.6 points |
1.
Milo60.7%
Held 1st. 6.4K estimated branded searches, -15.7% vs prior month. Share -2.8 points.
11.9%
Held 2nd. 1.3K estimated branded searches, -4.5% vs prior month. Share +0.9 points.
3.
Nesquik11.7%
Held 3rd. 1.2K estimated branded searches, -2.4% vs prior month. Share +1.1 points.
4.
Ovaltine11.7%
Held 4th. 1.2K estimated branded searches, -0.8% vs prior month. Share +1.3 points.
Held 5th. 430 estimated branded searches, -23.2% vs prior month. Share -0.6 points.
Compare popularity between Cadbury Drinking Chocolate and its closest rivals
Every comparison with Cadbury Drinking Chocolate
4 comparisons
How has branded search demand for Cadbury Drinking Chocolate changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Cadbury Drinking Chocolate in New Zealand rose from 280 to 430.
- Across the 12 months ending September 2026, Cadbury Drinking Chocolate’s share of searches among hot chocolate and malted drink brands in New Zealand increased from 3.4% to 4.1%.
- Across the 12 months ending September 2026, Cadbury Drinking Chocolate’s share of searches among hot chocolate and malted drink brands in New Zealand peaked at 4.8% in April 2026 and was lowest at 3% in May 2026.
How did search popularity change for New Zealand hot chocolate and malted drink brands in September 2026?
5 changes

In September 2026, Ovaltine gained share of searches among hot chocolate and malted drink brands in New Zealand, from 10.4% to 11.7%.

In September 2026, Nesquik gained share of searches among hot chocolate and malted drink brands in New Zealand, from 10.5% to 11.7%.

In September 2026, Avalanche gained share of searches among hot chocolate and malted drink brands in New Zealand, from 11% to 11.9%.

In September 2026, Milo lost share of searches among hot chocolate and malted drink brands in New Zealand, from 63.5% to 60.7%.

In September 2026, Cadbury Drinking Chocolate lost share of searches among hot chocolate and malted drink brands in New Zealand, from 4.7% to 4.1%.
How are Cadbury Drinking Chocolate’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Cadbury Drinking Chocolate’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- cadbury hot chocolate
- cadbury hot chocolate powder
Who owns Cadbury Drinking Chocolate?
Cadbury Drinking Chocolate is owned by
Mondelēz International. Brandwave also tracks
Oreo,
Pascall and
The Natural Confectionery Co., owned by the same company, in New Zealand.
Do you work for Cadbury Drinking Chocolate? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Cadbury Drinking Chocolate your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.