Brandwave

Auto Logistics vs Octane Logistics:Which is more popular?

In September 2026, Auto Logistics had more branded searches than Octane Logistics among vehicle transport companies in New Zealand. Auto Logistics had about 650 branded searches, while Octane Logistics had 50. Auto Logistics made up 9.2% of all vehicle transport company searches we track, and Octane Logistics accounted for 0.71%. When we asked ChatGPT and Google AI Overviews about vehicle transport companies, Octane Logistics appeared in four of the five answers and Auto Logistics in none.

Among vehicle transport companies in New Zealand in September 2026

Who do people search for more?

Auto Logistics, about 13 searches for every 1 for Octane Logistics

Auto Logistics 650 searchesOctane Logistics 50 searches

Who does AI mention more?

Octane Logistics, mentioned in 4 of 5 answers, Auto Logistics in 0

Octane Logistics in 4 of 5Auto Logistics in 0 of 5

Who does AI recommend more?

Octane Logistics, the only one of the two named

Octane Logistics first in 4Auto Logistics never named

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Top vehicle transport companies in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Octane Logistics was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Auto Logistics did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. ASAP Car Transport1st
  2. Car Transport NZ Limited2nd
  3. Wise Move3rd
  4. Octane Logistics4th
  5. Carr & Haslam5th
  6. The Car Distribution Group–
  7. Auto Logistics–
  8. Dolphin Cartage–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Wise Move5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ASAP Car Transport5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Car Transport NZ Limited4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Octane Logistics4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Carr & Haslam1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • The Car Distribution Group0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Auto Logistics0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Dolphin Cartage0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about vehicle transport companies

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Auto Logistics or Octane Logistics more popular in search?

This chart shows how often people search Google for Auto Logistics and Octane Logistics by name. Each line represents a brand's share of searches for all eight vehicle transport companies we track, month by month, from searches in New Zealand.

Auto Logistics and Octane Logistics among vehicle transport companies in New Zealand, by month

Share of searches by month for Auto Logistics, Octane Logistics. The figures are in the table below the chart.

View monthly share of searches table
MonthWise MoveThe Car Distribution GroupCar Transport NZ LimitedCarr & HaslamAuto LogisticsASAP Car TransportOctane LogisticsDolphin Cartage
Oct 202547.2%19.3%9.4%9.4%10.4%2.8%0.52%0.92%
Nov 202545.6%22.3%7.5%9.1%10%3.3%1.1%1.1%
Dec 202540.9%24.8%10.2%8.3%9.3%4.5%0.71%1.3%
Jan 202646%22%9.2%9.2%7.4%4.1%0.64%1.4%
Feb 202639.5%23.9%12%9.8%9.4%3.5%0.68%1.2%
Mar 202643%22.4%10.5%10.5%8.4%3.8%0.6%0.84%
Apr 202648.6%21.6%8%9.7%7.4%3.5%0.54%0.67%
May 202648.8%19.9%8%9.8%8.8%3.5%0.54%0.54%
Jun 202649.5%19.8%6.6%12.1%7.4%3.6%0.69%0.41%
Jul 202644.9%24.8%7.4%9.1%8.7%4%0.62%0.46%
Aug 202642.3%21%10.5%10.5%9.8%4.7%0.58%0.73%
Sep 202641.2%25%10.2%10.2%9.2%3%0.71%0.43%

How has the Auto Logistics and Octane Logistics comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand vehicle transport companies in September 2026?

2 changes
  1. In September 2026, Auto Logistics lost share of searches among vehicle transport companies in New Zealand, from 9.8% to 9.2%.

  2. In September 2026, Octane Logistics rose from 8th to 7th among vehicle transport companies in New Zealand.

How are branded searches counted?

7 search terms

Brandwave collects information about searches that people make online using Auto Logistics’ and Octane Logistics’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Auto Logistics

6 branded search terms

  • auto logistics
  • auto logistics company
  • auto logistics quote
  • autologistics
  • pts auto logistics
  • ptsl auto logistics

Octane Logistics

1 branded search term

  • octane logistics

How the Brand Demand Index is measured

Other head-to-heads among vehicle transport companies

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