Arrow vs Rapid:Which is more popular?
In September 2026, Rapid had more branded searches than Arrow among staple gun brands in New Zealand. Rapid had about 320 branded searches, while Arrow had 20. Rapid made up 1.3% of all staple gun brand searches we track, and Arrow accounted for 0.08%. When we asked ChatGPT and Google AI Overviews about staple gun brands, Rapid appeared in all four answers and Arrow in three. Arrow was mentioned before Rapid in two out of three answers.
Who do people search for more?
Rapid, about 16 searches for every 1 for Arrow
Who does AI mention more?
Rapid, mentioned in every answer we collected
Who does AI recommend more?
Arrow, named ahead of Rapid in 2 of 3 answers
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Top staple gun brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Rapid appeared in all four answers. Arrow was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Arrow was listed before Rapid in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Rapid4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Arrow3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Ryobi2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Makita1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
DeWalt0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Milwaukee0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about staple gun brands
4 answers
Asked ChatGPT
“Which staple gun brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best staple gun brands in New Zealand?”
Asked ChatGPT
“What's the best staple gun brand in New Zealand for home repairs?”
Searched Google, AI Overview
“electric staple gun nz”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“heavy duty staple gun”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.
Is Arrow or Rapid more popular in search?
This chart shows how often people search Google for Arrow and Rapid by name. Each line represents a brand's share of searches for all six staple gun brands we track, month by month, from searches in New Zealand.
Share of searches by month for Rapid, Arrow. The figures are in the table below the chart.
View monthly share of searches table
| Month | Makita | Ryobi | DeWalt | Milwaukee | Rapid | Arrow |
|---|---|---|---|---|---|---|
| Oct 2025 | 37.2% | 29.9% | 20.5% | 10.8% | 1.6% | 0.1% |
| Nov 2025 | 29.5% | 36.5% | 23.3% | 9.5% | 0.97% | 0.08% |
| Dec 2025 | 32.1% | 39.7% | 18.3% | 9% | 0.76% | 0.13% |
| Jan 2026 | 35.6% | 34.8% | 19.9% | 8.4% | 1.1% | 0.1% |
| Feb 2026 | 36.8% | 29.5% | 21.3% | 10.6% | 1.4% | 0.49% |
| Mar 2026 | 34.1% | 32.8% | 20.4% | 10.3% | 1% | 1.2% |
| Apr 2026 | 37.4% | 29.9% | 20.9% | 10.5% | 1.1% | 0.1% |
| May 2026 | 38.2% | 25.1% | 21.7% | 13.6% | 1.4% | 0.15% |
| Jun 2026 | 35.8% | 24.9% | 24.9% | 13.1% | 1.2% | 0.14% |
| Jul 2026 | 37.9% | 25.3% | 21.9% | 13.1% | 1.6% | 0.15% |
| Aug 2026 | 33.1% | 27.3% | 21.7% | 16.3% | 1.5% | 0.09% |
| Sep 2026 | 36.6% | 30.1% | 20.1% | 11.9% | 1.3% | 0.08% |
How has the Arrow and Rapid comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Arrow took it in March 2026, Rapid took it in April 2026.
- Across the 12 months ending September 2026, Arrow’s share of searches among staple gun brands in New Zealand moved from 0.1% to 0.08%, and its estimated monthly branded searches held steady at 20.
- Across the 12 months ending September 2026, Rapid’s share of searches among staple gun brands in New Zealand moved from 1.6% to 1.3%, and its estimated monthly branded searches held steady at 320.
How did search popularity change for New Zealand staple gun brands in September 2026?
0 changes
Neither Arrow nor Rapid moved beyond provider rounding among staple gun brands in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Arrow’s and Rapid’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among staple gun brands
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