Brandwave

Allens vs Mayceys:Which is more popular in New Zealand?

In October 2026, Allens had more branded searches than Mayceys among lolly brands in New Zealand. Allens had about 1,750 branded searches, while Mayceys had 1,320. Allens made up 9.5% of all lolly brand searches we track, and Mayceys accounted for 7.2%. When we asked ChatGPT and Google AI Overviews about lolly brands, Mayceys appeared in four of the five answers and Allens in none.

Among lolly brands in New Zealand in October 2026

Who do people search for more?

Allens, about 33% more searches than Mayceys

Allens 1.8K searchesMayceys 1.3K searches

Who does AI mention more?

Mayceys, mentioned in 4 of 5 answers, Allens in 0

Mayceys in 4 of 5Allens in 0 of 5

Who does AI recommend more?

Mayceys, the only one of the two named

Mayceys first in 3Allens never named

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Top lolly brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Mayceys was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Allens did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Pascall1st
  2. RJ's2nd
  3. Rainbow3rd
  4. Mayceys4th
  5. The Natural Confectionery Co.5th
  6. Haribo–
  7. Skittles–
  8. Allens–
  9. Mentos–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Mayceys4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Rainbow4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • RJ's3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pascall3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • The Natural Confectionery Co.3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Haribo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Skittles0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Allens0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Mentos0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about lolly brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Allens or Mayceys more popular in search?

This chart shows how often people search Google for Allens and Mayceys by name. Each line represents a brand's share of searches for all nine lolly brands we track, month by month, from searches in New Zealand.

Allens and Mayceys among lolly brands in New Zealand, by month

Share of searches by month for Allens, Mayceys. The figures are in the table below the chart.

View monthly share of searches table
MonthHariboSkittlesRJ'sPascallThe Natural Confectionery Co.AllensMentosMayceysRainbow
Nov 202523.6%24.2%11.7%11%7.4%2.6%9%7.2%3.4%
Dec 202523.8%18.7%15.4%11.6%8.5%4.2%7.9%7.5%2.4%
Jan 202623.3%19.2%12.9%10.2%9.3%3.6%7.9%10.3%3.4%
Feb 202622.4%19.6%16.9%11.3%7.5%2.6%8.3%8.3%3.2%
Mar 202624.8%17.5%12.3%13.2%8.7%2.7%10.3%7.5%3.1%
Apr 202623.7%19.1%13.5%10.2%8.7%3.6%8.1%9.7%3.2%
May 202626.7%19.5%12.8%9.6%7.9%4.3%8.4%8.1%2.6%
Jun 202624.4%22.3%10.3%13.1%7.5%3.3%8.9%7.3%3.1%
Jul 202623.2%22.6%11.9%10.9%8.1%5.8%7.5%7.5%2.5%
Aug 202623.7%19.4%10.8%12.2%10%6%8.2%7.1%2.8%
Sep 202621.4%18.8%13.5%12.3%9.3%5.3%7.7%9.1%2.6%
Oct 202624%15.1%13%11.9%9.8%9.5%7.2%7.2%2.3%

How has branded search for Allens and Mayceys changed in New Zealand over the last 12 months?

3 findings
  • The lead changed hands once in the 12 months ending October 2026: Allens took it in October 2026.
  • Across the 12 months ending October 2026, Allens’ share of searches among lolly brands in New Zealand moved from 2.6% to 9.5%, and its estimated monthly branded searches moved from 350 to 1.8K.
  • Across the 12 months ending October 2026, Mayceys’ share of searches among lolly brands in New Zealand held steady at 7.2%, and its estimated monthly branded searches moved from 980 to 1.3K.

How did search popularity change for New Zealand lolly brands in October 2026?

2 changes
  1. In October 2026, Allens overtook Mayceys and Mentos to rank 6th among lolly brands in New Zealand, with 9.5% of the searches.

  2. In October 2026, Mayceys lost share of searches among lolly brands in New Zealand, from 9.1% to 7.2%.

How are Allens’ and Mayceys’ branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Allens’ and Mayceys’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Allens

4 branded search terms

  • allens candy
  • allens lollies
  • allens raspberry lollies
  • allens sweets

Mayceys

2 branded search terms

  • mayceys
  • mayceys lollies

How the Brand Demand Index is measured

Other head-to-heads among lolly brands

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