360Learning vs Absorb LMS:Which is more popular?
In September 2026, Absorb LMS had more branded searches than 360Learning among business learning management systems in New Zealand. Absorb LMS had about 40 branded searches, while 360Learning had 10. Absorb LMS made up 5.3% of all business learning management system searches we track, and 360Learning accounted for 1.3%. When we asked ChatGPT and Google AI Overviews about business learning management systems, Absorb LMS appeared in one of the five answers and 360Learning in none.
Who do people search for more?
Absorb LMS, about 4 searches for every 1 for 360Learning
Who does AI mention more?
Absorb LMS, mentioned in 1 of 5 answers, 360Learning in 0
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Top business learning management systems in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Absorb LMS was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. 360Learning did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
LearnUpon1st
Totara2nd
TalentLMS3rd
Docebo4th
Intuto5th
Absorb LMS6th
360Learning–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
TalentLMS4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Totara3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
LearnUpon3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Intuto2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Docebo2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Absorb LMS1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
360Learning0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about business learning management systems
5 answers
Asked ChatGPT
“Which business learning management system should I use in New Zealand?”
Asked ChatGPT
“What are the best business learning management systems in New Zealand?”
Asked ChatGPT
“What's the best business learning management system in New Zealand for employee training?”
Searched Google, AI Overview
“learning management system nz”
Searched Google, AI Overview
“online training platform”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is 360Learning or Absorb LMS more popular in search?
This chart shows how often people search Google for 360Learning and Absorb LMS by name. Each line represents a brand's share of searches for all seven business learning management systems we track, month by month, from searches in New Zealand.
Share of searches by month for Absorb LMS, 360Learning. The figures are in the table below the chart.
View monthly share of searches table
| Month | Intuto | TalentLMS | Totara | Docebo | LearnUpon | Absorb LMS | 360Learning |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 36.8% | 24.1% | 19.5% | 10.3% | 3.4% | 4.6% | 1.1% |
| Nov 2025 | 38.6% | 20.5% | 20.5% | 8.4% | 4.8% | 6% | 1.2% |
| Dec 2025 | 40.6% | 21.9% | 17.2% | 7.8% | 4.7% | 4.7% | 3.1% |
| Jan 2026 | 41.6% | 18.2% | 14.3% | 11.7% | 5.2% | 6.5% | 2.6% |
| Feb 2026 | 41.9% | 18.3% | 18.3% | 7.5% | 7.5% | 4.3% | 2.2% |
| Mar 2026 | 36% | 23.6% | 19.1% | 7.9% | 4.5% | 5.6% | 3.4% |
| Apr 2026 | 39% | 25.6% | 13.4% | 8.5% | 4.9% | 6.1% | 2.4% |
| May 2026 | 40% | 21.3% | 17.5% | 8.8% | 5% | 6.3% | 1.3% |
| Jun 2026 | 34.8% | 28.3% | 15.2% | 7.6% | 5.4% | 7.6% | 1.1% |
| Jul 2026 | 36.6% | 23.9% | 15.5% | 9.9% | 7% | 5.6% | 1.4% |
| Aug 2026 | 39.4% | 21.2% | 16.7% | 7.6% | 7.6% | 6.1% | 1.5% |
| Sep 2026 | 34.7% | 28% | 14.7% | 9.3% | 6.7% | 5.3% | 1.3% |
How has the 360Learning and Absorb LMS comparison changed over the last 12 months?
3 findings
- Absorb LMS was ahead of 360Learning in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, 360Learning’s share of searches among business learning management systems in New Zealand moved from 1.1% to 1.3%, and its estimated monthly branded searches held steady at 10.
- Across the 12 months ending September 2026, Absorb LMS’s share of searches among business learning management systems in New Zealand moved from 4.6% to 5.3%, and its estimated monthly branded searches held steady at 40.
How did search popularity change for New Zealand business learning management systems in September 2026?
1 change

In September 2026, Absorb LMS lost share of searches among business learning management systems in New Zealand, from 6.1% to 5.3%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using 360Learning’s and Absorb LMS’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
360Learning
1 branded search term
- 360learning
Absorb LMS
1 branded search term
- absorb lms
Other head-to-heads among business learning management systems

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