Brandwave

1st Domains vs Voyager:Which is more popular by branded search in New Zealand?

In August 2026, 1st Domains had more branded searches than Voyager among domain and hosting providers in New Zealand. 1st Domains was estimated to have 5.6K branded searches compared to Voyager’s 1.6K, and held a 13.1% Share of Search versus Voyager’s 3.7%.

Share of Search among domain and hosting providers in New Zealand in August 2026Which is more popular in search, 1st Domains or Voyager?
1st Domains13.1%5.6K searches
vs
Voyager3.7%1.6K searches

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Which is more popular in search, 1st Domains or Voyager?

Compare the companies New Zealand businesses register domains and host websites with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

1st Domains and Voyager among domain and hosting providers in New Zealand, by month

Share of Search by month for 1st Domains, Voyager. The figures are in the table below the chart.

View monthly share of search table
MonthGoDaddyCrazy DomainsFreeparking1st DomainsHostingerUmbrellarVoyagerSiteGroundBluehost
Oct 202524.5%19.4%24.1%11.8%9.4%5.3%2.2%2%1.4%
Nov 202520.5%19.3%27.2%11.8%9.5%6.3%2.1%2%1.4%
Dec 202521.5%17.1%30.3%10.4%8.3%6.8%2.3%1.8%1.4%
Jan 202623.1%15.9%30.1%11.2%8.6%5.9%2%1.9%1.3%
Feb 202623.6%18.3%28.5%11.2%8.8%4.9%1.8%1.9%1%
Mar 202622.9%20.3%23.9%12.8%10.2%4.8%1.9%2%1.2%
Apr 202623.9%18.5%22.1%13.7%10.8%6%2%1.9%1.1%
May 202626.3%21.9%19.8%11.5%11.6%2.9%2.7%2%1.3%
Jun 202627.7%22.8%15.7%12%10.2%5.3%2.8%2%1.3%
Jul 202629.8%21.3%15.1%13.1%10.9%3.2%3.1%2.2%1.2%
Aug 202627.8%21.2%16.4%13.1%10.4%3.9%3.7%2.2%1.2%
Sep 2026—————————

How has the 1st Domains and Voyager comparison changed over the last 12 months?

How did search popularity change for New Zealand domain and hosting providers in August 2026?

  1. In August 2026, Voyager gained estimated Share of Search among domain and hosting providers in New Zealand, from 3.1% to 3.7%.

How each brand is measured

Brandwave collects information about searches that people make online using 1st Domains’ and Voyager’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

1st Domains

6 branded search terms

  • 1st domains
  • 1st domains hosting
  • 1st domains nz
  • 1stdomains
  • 1stdomains nz
  • www 1stdomains

Voyager

2 branded search terms

  • voyager hosting
  • voyager internet

How the Brand Demand Index is measured

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