Brands owned byFoodstuffs
A grocery cooperative owned by the storeowners themselves. It is two separate companies, Foodstuffs North Island and Foodstuffs South Island, and each runs New World, PAK’nSAVE, and Four Square stores in its own half of the country.
Brand competitors
These brands are measured alongside Foodstuffs’ in the same sets.
A brand of Woolworths New Zealand.
1st place in NZ Supermarkets estimated Share of Search at 37% in Aug 2026.
4th place in NZ Supermarkets estimated Share of Search at 5.3% in Aug 2026.
A brand of Woolworths New Zealand.
5th place in NZ Supermarkets estimated Share of Search at 3.4% in Aug 2026.
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How is branded search demand measured?
Brandwave organizes categories, branded terms, and competitor groups using publicly available information about companies and brands. We obtain third-party modeled search-volume estimates from external search-data providers, then store and keep them up to date. Our Brand Demand Index shares this curated information with everyone for free. The figures cover the 12 months ending Aug 2026.
Yes. Anyone may use, share, adapt, and redistribute data published in the Brandwave Brand Demand Index, including for commercial purposes, under the Creative Commons Attribution 4.0 International licence (CC BY 4.0). Give appropriate credit to Brandwave, link to the source page and https://creativecommons.org/licenses/by/4.0/, and indicate if you made changes. This permission covers Brandwave’s published compilation and measurements; it does not grant rights to third-party trademarks or logos. Automated access must use the public pages or API and respect published rate limits.
Not necessarily. Brandwave maintains these brand profiles using publicly available information and data sources. Brandwave never exposes private customer data publicly.
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