Brandwave

LiveRem vs Payscale:Which is more popular in New Zealand?

In October 2026, Payscale had more branded searches than LiveRem among salary benchmarking and pay intelligence providers in New Zealand. Payscale had about 330 branded searches, while LiveRem had 140. Payscale made up 37.1% of all salary benchmarking and pay intelligence provider searches we track, and LiveRem accounted for 15.7%. When we asked ChatGPT and Google AI Overviews about salary benchmarking and pay intelligence providers, Payscale appeared in two of the five answers and LiveRem in none.

Among salary benchmarking and pay intelligence providers in New Zealand in October 2026

Who do people search for more?

Payscale, about 2 searches for every 1 for LiveRem

Payscale 330 searchesLiveRem 140 searches

Who does AI mention more?

Payscale, mentioned in 2 of 5 answers, LiveRem in 0

Payscale in 2 of 5LiveRem in 0 of 5

Who does AI recommend more?

Payscale, the only one of the two named

Payscale first in 2LiveRem never named

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Top salary benchmarking and pay intelligence providers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Payscale was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. LiveRem did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Strategic Pay1st
  2. Payscale2nd
  3. Robert Walters3rd
  4. Mercer4th
  5. Ravio5th
  6. LiveRem–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Robert Walters4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Strategic Pay3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Mercer3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Payscale2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ravio2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • LiveRem0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about salary benchmarking and pay intelligence providers

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is LiveRem or Payscale more popular in search?

This chart shows how often people search Google for LiveRem and Payscale by name. Each line represents a brand's share of searches for all six salary benchmarking and pay intelligence providers we track, month by month, from searches in New Zealand.

LiveRem and Payscale among salary benchmarking and pay intelligence providers in New Zealand, by month

Share of searches by month for Payscale, LiveRem. The figures are in the table below the chart.

View monthly share of searches table
MonthStrategic PayPayscaleLiveRemRobert WaltersRavioMercer
Nov 202546.7%24.4%20%4.4%2.2%2.2%
Dec 202550.7%26.9%13.4%6%1.5%1.5%
Jan 202635.4%22.9%33.3%4.2%2.1%2.1%
Feb 202635.8%28.4%22.1%11.6%1.1%1.1%
Mar 202635.2%26.4%28%8%1.6%0.8%
Apr 202647.8%24.4%17.8%6.7%2.2%1.1%
May 202635.6%21.2%28.8%11.5%1.9%0.96%
Jun 202635.8%28.4%25.3%8.4%1.1%1.1%
Jul 202640.2%21.6%29.4%5.9%0.98%2%
Aug 202640.5%26.2%22.6%7.1%2.4%1.2%
Sep 202639.8%30.7%21.6%5.7%1.1%1.1%
Oct 202638.2%37.1%15.7%5.6%3.4%0%

How has branded search for LiveRem and Payscale changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand salary benchmarking and pay intelligence providers in October 2026?

2 changes
  1. In October 2026, Payscale gained share of searches among salary benchmarking and pay intelligence providers in New Zealand, from 30.7% to 37.1%.

  2. In October 2026, LiveRem lost share of searches among salary benchmarking and pay intelligence providers in New Zealand, from 21.6% to 15.7%.

How are LiveRem’s and Payscale’s branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using LiveRem’s and Payscale’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

LiveRem

2 branded search terms

  • live rem
  • liverem

Payscale

2 branded search terms

  • payscale
  • payscale salary

How the Brand Demand Index is measured

Other head-to-heads among salary benchmarking and pay intelligence providers

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