Whangarei accounting firms in New Zealand:Which brands are most popular in search?
In August 2026, BDO was the most searched among whangarei accounting firms in New Zealand, with an estimated 3.7K branded searches and 87% estimated Share of Search within this set.
Follow whangarei accounting firms and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Share of SearchLeaderboard
Compare Whangarei accounting firms using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for BDO, Russell Turner, YHPJ, Villa Chartered Accountants & Business Advisors. The figures are in the table below the chart.
View monthly share of search table
| Month | BDO | Russell Turner | YHPJ | Villa Chartered Accountants & Business Advisors | Ean Brown Partners |
|---|---|---|---|---|---|
| Oct 2025 | 85.8% | 5.1% | 4.7% | 2.5% | 2% |
| Nov 2025 | 85.5% | 4.9% | 4.7% | 3.7% | 1.2% |
| Dec 2025 | 86.8% | 6.3% | 3.9% | 1.8% | 1.2% |
| Jan 2026 | 87% | 4.5% | 3.9% | 2.4% | 2.1% |
| Feb 2026 | 85.3% | 6.3% | 4.4% | 1.9% | 2.1% |
| Mar 2026 | 86.7% | 4.6% | 4.4% | 2% | 2.2% |
| Apr 2026 | 85.5% | 5.4% | 4.7% | 2.8% | 1.6% |
| May 2026 | 85.5% | 6.3% | 4.7% | 1.9% | 1.6% |
| Jun 2026 | 84.7% | 6.5% | 4.6% | 2.4% | 1.7% |
| Jul 2026 | 85.2% | 6.7% | 4% | 2% | 2.2% |
| Aug 2026 | 87% | 4.9% | 4.2% | 2.1% | 1.9% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 87% | 3.7K | +8.4% | +1.8 points | |
| 2, held 2nd | 4.9% | 210 | -22.2% | -1.8 points | |
| 3, held 3rd | 4.2% | 180 | +12.5% | +0.2 points | |
| 4, moved from 5th to 4th | 2.1% | 90 | +12.5% | +0.1 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 1.9% | 80 | -11.1% | -0.4 pointsmoved from 4th to 5th |
1.
BDO87%
held 1st · 3.7K estimated branded searches · +8.4% vs prior month · +1.8 points
4.9%
held 2nd · 210 estimated branded searches · -22.2% vs prior month · -1.8 points
3.
YHPJ4.2%
held 3rd · 180 estimated branded searches · +12.5% vs prior month · +0.2 points
moved from 5th to 4th · 90 estimated branded searches · +12.5% vs prior month · +0.1 points
1.9%
moved from 4th to 5th · 80 estimated branded searches · -11.1% vs prior month · -0.4 points
Compare search popularity between leading brands

BDO vs Russell Turner: compare search popularity
BDO vs YHPJ: compare search popularity
BDO vs Villa Chartered Accountants & Business Advisors: compare search popularity

Russell Turner vs YHPJ: compare search popularity
Russell Turner vs Villa Chartered Accountants & Business Advisors: compare search popularity

YHPJ vs Villa Chartered Accountants & Business Advisors: compare search popularity
- Compare any of these brands
Which brand is most popular in search among whangarei accounting firms in New Zealand?
5 brands
In August 2026, BDO was the most searched among whangarei accounting firms in New Zealand, with an estimated 3.7K branded searches and 87% estimated Share of Search within this set. Russell Turner is in 2nd place, 82.1 percentage points behind at 4.9% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 85.8% → 87% | 87%Aug 2026 | 84.7%Jun 2026 | 1st | |
| 5.1% → 4.9% | 6.7%Jul 2026 | 4.5%Jan 2026 | 2nd | |
| 4.7% → 4.2% | 4.7%Nov 2025 | 3.9%Dec 2025 | 3rd | |
| 2.5% → 2.1% | 3.7%Nov 2025 | 1.8%Dec 2025 | 4th | |
| 2% → 1.9% | 2.2%Jul 2026 | 1.2%Nov 2025 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, BDO’s estimated Share of Search among whangarei accounting firms in New Zealand increased from 85.8% to 87%.
- Across the 11 months ending August 2026, BDO’s estimated Share of Search among whangarei accounting firms in New Zealand peaked at 87% in August 2026 and was lowest at 84.7% in June 2026.
- Across the 11 months ending August 2026, Russell Turner’s estimated Share of Search among whangarei accounting firms in New Zealand peaked at 6.7% in July 2026 and was lowest at 4.5% in January 2026.
- Across the 11 months ending August 2026, Villa Chartered Accountants & Business Advisors’ estimated Share of Search among whangarei accounting firms in New Zealand peaked at 3.7% in November 2025 and was lowest at 1.8% in December 2025.
- Across the 11 months ending August 2026, Ean Brown Partners’ estimated Share of Search among whangarei accounting firms in New Zealand peaked at 2.2% in July 2026 and was lowest at 1.2% in November 2025.
- Across the 11 months ending August 2026, Russell Turner, YHPJ, Villa Chartered Accountants & Business Advisors and Ean Brown Partners held steady: their estimated Share of Search among whangarei accounting firms in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand whangarei accounting firms in August 2026?
4 changes

In August 2026, BDO gained estimated Share of Search among whangarei accounting firms in New Zealand, from 85.2% to 87%.

In August 2026, Russell Turner lost estimated Share of Search among whangarei accounting firms in New Zealand, from 6.7% to 4.9%.
In August 2026, Villa Chartered Accountants & Business Advisors rose from 5th to 4th among whangarei accounting firms in New Zealand.
In August 2026, Ean Brown Partners fell from 4th to 5th among whangarei accounting firms in New Zealand.

See your own brand in this picture
Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.