Web data extraction platforms in New Zealand:Which are most popular?
In October 2026, Apify was the most searched web data extraction platform in New Zealand, accounting for 63.7% of all searches among the seven platforms tracked by the Brandwave Brand Demand Index. When we checked with ChatGPT and Google AI Overviews, Apify showed up in every answer. Apify was recommended most often, coming first in three out of five responses.
ApifyShare of searches 63.7%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
Bright DataShare of searches 19.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 5th
OctoparseShare of searches 6.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
OxylabsShare of searches 4.4%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
ZyteShare of searches 3.5%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
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Top web data extraction platforms in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Apify appeared every time. Apify was recommended most often, coming first in three out of five answers. Octoparse was second, and Browse AI was third. Oxylabs, which ranked fourth in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Apify1st
Octoparse2nd
Browse AI3rd
Zyte4th
Bright Data5th
Oxylabs–
ScrapingBee–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Apify5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Bright Data4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Octoparse4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Browse AI4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Zyte2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Oxylabs0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
ScrapingBee0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about web data extraction platforms
5 answers
Asked ChatGPT
“Which web data extraction platform should I use in New Zealand?”
Asked ChatGPT
“What are the best web data extraction platforms in New Zealand?”
Asked ChatGPT
“What's the best web data extraction platform in New Zealand for structured website data?”
Searched Google, AI Overview
“web data extraction platform”
Searched Google, AI Overview
“best web scraping tool”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which web data extraction platforms do people search for most?
This chart shows how often people search Google for each web data extraction platform by name. Each line represents a brand's share of searches for all seven web data extraction platforms we track, month by month, from searches in New Zealand.
Share of searches by month for Apify, Bright Data, Octoparse, Oxylabs, Zyte. The figures are in the table below the chart.
View monthly share of searches table
| Month | Apify | Bright Data | Octoparse | Oxylabs | Zyte | ScrapingBee | Browse AI |
|---|---|---|---|---|---|---|---|
| Nov 2025 | 52.7% | 19.8% | 9.9% | 5.5% | 4.4% | 2.2% | 5.5% |
| Dec 2025 | 51.6% | 22.6% | 6.5% | 8.1% | 6.5% | 1.6% | 3.2% |
| Jan 2026 | 50.5% | 29.5% | 5.3% | 5.3% | 3.2% | 1.1% | 5.3% |
| Feb 2026 | 47.1% | 27.5% | 6.9% | 3.9% | 3.9% | 2% | 8.8% |
| Mar 2026 | 55.7% | 17.7% | 10.8% | 4.4% | 2.5% | 1.9% | 7% |
| Apr 2026 | 63.8% | 15.9% | 5.1% | 5.1% | 3.6% | 2.9% | 3.6% |
| May 2026 | 62.9% | 15.7% | 5% | 5% | 5% | 2.9% | 3.6% |
| Jun 2026 | 54.5% | 21.2% | 5.3% | 6.8% | 6.8% | 2.3% | 3% |
| Jul 2026 | 57.6% | 22.4% | 3.2% | 5.6% | 5.6% | 3.2% | 2.4% |
| Aug 2026 | 60.5% | 23.5% | 2.5% | 3.4% | 4.2% | 1.7% | 4.2% |
| Sep 2026 | 56.7% | 21.2% | 4.8% | 4.8% | 6.7% | 1.9% | 3.8% |
| Oct 2026 | 63.7% | 19.5% | 6.2% | 4.4% | 3.5% | 1.8% | 0.88% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 63.7% | 720 | +22% | +7 points | |
| 2, held 2nd | 19.5% | 220 | 0% | -1.7 points | |
| 3, moved from 4th to 3rd | 6.2% | 70 | +40% | +1.4 pointsmoved from 4th to 3rd | |
| 4, moved from 5th to 4th | 4.4% | 50 | 0% | -0.4 pointsmoved from 5th to 4th | |
| 5, moved from 3rd to 5th | 3.5% | 40 | -42.9% | -3.2 pointsmoved from 3rd to 5th | |
| 6, moved from 7th to 6th | 1.8% | 20 | 0% | -0.2 pointsmoved from 7th to 6th | |
| 7, moved from 6th to 7th | 0.88% | 10 | -75% | -3 pointsmoved from 6th to 7th |
1.
Apify63.7%
Held 1st. 720 estimated branded searches, +22% vs prior month. Share +7 points.
19.5%
Held 2nd. 220 estimated branded searches, 0% vs prior month. Share -1.7 points.
6.2%
Moved from 4th to 3rd. 70 estimated branded searches, +40% vs prior month. Share +1.4 points.
4.
Oxylabs4.4%
Moved from 5th to 4th. 50 estimated branded searches, 0% vs prior month. Share -0.4 points.
5.
Zyte3.5%
Moved from 3rd to 5th. 40 estimated branded searches, -42.9% vs prior month. Share -3.2 points.
1.8%
Moved from 7th to 6th. 20 estimated branded searches, 0% vs prior month. Share -0.2 points.
0.88%
Moved from 6th to 7th. 10 estimated branded searches, -75% vs prior month. Share -3 points.
Which brand is most popular in search among web data extraction platforms in New Zealand?
7 brands
In October 2026, Apify was the most searched among web data extraction platforms in New Zealand, with an estimated 720 branded searches, 63.7% of all searches for the seven tracked by the Brandwave Brand Demand Index. Bright Data is in 2nd place, 44.2 percentage points behind at 19.5%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| 52.7% → 63.7% | 63.8%Apr 2026 | 47.1%Feb 2026 | 1st | |
| 19.8% → 19.5% | 29.5%Jan 2026 | 15.7%May 2026 | 2nd | |
| 9.9% → 6.2% | 10.8%Mar 2026 | 2.5%Aug 2026 | 3rd | |
| 5.5% → 4.4% | 8.1%Dec 2025 | 3.4%Aug 2026 | 5th → 4th | |
| 4.4% → 3.5% | 6.8%Jun 2026 | 2.5%Mar 2026 | 6th → 5th | |
| 2.2% → 1.8% | 3.2%Jul 2026 | 1.1%Jan 2026 | 7th → 6th | |
| 5.5% → 0.88% | 8.8%Feb 2026 | 0.88%Oct 2026 | 4th → 7th |
Each finding as a sentence
- Across the 12 months ending October 2026, Apify’s share of searches among web data extraction platforms in New Zealand increased from 52.7% to 63.7%.
- Across the 12 months ending October 2026, Octoparse’s share of searches among web data extraction platforms in New Zealand decreased from 9.9% to 6.2%.
- Across the 12 months ending October 2026, Oxylabs’ share of searches among web data extraction platforms in New Zealand decreased from 5.5% to 4.4%.
- Across the 12 months ending October 2026, Zyte’s share of searches among web data extraction platforms in New Zealand decreased from 4.4% to 3.5%.
- Across the 12 months ending October 2026, Browse AI’s share of searches among web data extraction platforms in New Zealand decreased from 5.5% to 0.88%.
- Across the 12 months ending October 2026, Apify’s share of searches among web data extraction platforms in New Zealand peaked at 63.8% in April 2026 and was lowest at 47.1% in February 2026.
- Across the 12 months ending October 2026, Bright Data’s share of searches among web data extraction platforms in New Zealand peaked at 29.5% in January 2026 and was lowest at 15.7% in May 2026.
- Across the 12 months ending October 2026, Octoparse’s share of searches among web data extraction platforms in New Zealand peaked at 10.8% in March 2026 and was lowest at 2.5% in August 2026.
- Across the 12 months ending October 2026, Oxylabs’ share of searches among web data extraction platforms in New Zealand peaked at 8.1% in December 2025 and was lowest at 3.4% in August 2026.
- Across the 12 months ending October 2026, Zyte’s share of searches among web data extraction platforms in New Zealand peaked at 6.8% in June 2026 and was lowest at 2.5% in March 2026.
- Across the 12 months ending October 2026, ScrapingBee’s share of searches among web data extraction platforms in New Zealand peaked at 3.2% in July 2026 and was lowest at 1.1% in January 2026.
- Across the 12 months ending October 2026, Browse AI’s share of searches among web data extraction platforms in New Zealand peaked at 8.8% in February 2026 and was lowest at 0.88% in October 2026.
- Across the 12 months ending October 2026, Oxylabs rose from 5th to 4th among web data extraction platforms in New Zealand.
- Across the 12 months ending October 2026, Zyte rose from 6th to 5th among web data extraction platforms in New Zealand.
- Across the 12 months ending October 2026, ScrapingBee rose from 7th to 6th among web data extraction platforms in New Zealand.
- Across the 12 months ending October 2026, Browse AI fell from 4th to 7th among web data extraction platforms in New Zealand.
- Across the 12 months ending October 2026, Bright Data held steady: its share of searches among web data extraction platforms in New Zealand moved less than 0.5 percentage points.
How did search popularity change for New Zealand web data extraction platforms in October 2026?
7 changes

In October 2026, Octoparse overtook Zyte to rank 3rd among web data extraction platforms in New Zealand, with 6.2% of the searches.

In October 2026, Apify gained share of searches among web data extraction platforms in New Zealand, from 56.7% to 63.7%.

In October 2026, Zyte lost share of searches among web data extraction platforms in New Zealand, from 6.7% to 3.5%.

In October 2026, Browse AI lost share of searches among web data extraction platforms in New Zealand, from 3.8% to 0.88%.

In October 2026, Bright Data lost share of searches among web data extraction platforms in New Zealand, from 21.2% to 19.5%.

In October 2026, Oxylabs rose from 5th to 4th among web data extraction platforms in New Zealand.

In October 2026, ScrapingBee rose from 7th to 6th among web data extraction platforms in New Zealand.
How are branded searches counted for web data extraction platforms?
8 search terms
Each brand's share of searches among web data extraction platforms comes from the terms listed under its name. When people mostly search for a brand because of something else it sells, only the searches that name this product count here.
Apify
1 branded search term
- apify
Bright Data
2 branded search terms
- bright data
- brightdata
Octoparse
1 branded search term
- octoparse
Oxylabs
1 branded search term
- oxylabs
Zyte
1 branded search term
- zyte
ScrapingBee
1 branded search term
- scrapingbee
Browse AI
1 branded search term
- browse ai
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