Brandwave

Healtheries vs Tea Total:Which is more popular?

In September 2026, Healtheries had more branded searches than Tea Total among tea brands in New Zealand. Healtheries had about 3,140 branded searches, while Tea Total had 2,400. Healtheries made up 21.6% of all tea brand searches we track, and Tea Total accounted for 16.5%. When we asked ChatGPT and Google AI Overviews about tea brands, Tea Total appeared in all five answers and Healtheries in one. Tea Total was mentioned before Healtheries in four out of five answers.

Among tea brands in New Zealand in September 2026

Who do people search for more?

Healtheries, about 31% more searches than Tea Total

Healtheries 3.1K searchesTea Total 2.4K searches

Who does AI mention more?

Tea Total, mentioned in every answer we collected

Tea Total in 5 of 5Healtheries in 1 of 5

Who does AI recommend more?

Tea Total, named ahead of Healtheries in 4 of 5 answers

Tea Total first in 4Healtheries first in 1

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Top tea brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Tea Total appeared in all five answers. Healtheries was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Tea Total was listed before Healtheries in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Zealong1st
  2. Bell Tea2nd
  3. Dilmah3rd
  4. Tea Total4th
  5. Healtheries5th
  6. Twinings5th
  7. Stir Tea7th
  8. T2–
  9. Pukka–
  10. Lipton–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Tea Total5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Zealong5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Bell Tea4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Dilmah3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Stir Tea2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Healtheries1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Twinings1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • T20 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pukka0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Lipton0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about tea brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Healtheries or Tea Total more popular in search?

This chart shows how often people search Google for Healtheries and Tea Total by name. Each line represents a brand's share of searches for all ten tea brands we track, month by month, from searches in New Zealand.

Healtheries and Tea Total among tea brands in New Zealand, by month

Share of searches by month for Healtheries, Tea Total. The figures are in the table below the chart.

View monthly share of searches table
MonthHealtheriesTea TotalDilmahT2TwiningsPukkaZealongLiptonBell TeaStir Tea
Oct 202518.5%13.6%13%22.7%8%6.2%9.3%3.9%3.6%1.2%
Nov 202515.8%15.6%11.8%30.5%5.2%4.4%8.5%3.5%3%1.7%
Dec 202512.4%15%10.3%36.1%4.9%4.4%10%2.8%2.6%1.6%
Jan 202618.6%14%14%20%6.9%5.4%11.8%4.1%3.9%1.3%
Feb 202621.9%14.3%14.5%16.3%7.1%4.2%11.6%5.1%3.7%1.5%
Mar 202623.2%14.9%13.1%17%7.6%5.4%7.8%4.9%5.1%1.1%
Apr 202622.2%18.8%13.1%16.6%7.1%5.4%7.8%4.2%3.9%0.86%
May 202617.9%22.6%13%13.7%10.2%4.4%10%3.7%3.7%0.88%
Jun 202618.5%19.1%13.5%17.8%9%5.5%6.6%4.2%4.8%0.92%
Jul 202618.3%19.9%14.3%14.7%9.8%5.9%6.9%5%4.3%0.96%
Aug 202619.9%18.6%15.1%14%9.8%5.5%5.7%6.5%4%0.9%
Sep 202621.6%16.5%15.7%14.6%9.1%6.7%6%4.7%4.3%0.76%

How has the Healtheries and Tea Total comparison changed over the last 12 months?

3 findings
  • The lead changed hands 4 times in the 12 months ending September 2026: Tea Total took it in December 2025, Healtheries took it in January 2026, Tea Total took it in May 2026, Healtheries took it in August 2026.
  • Across the 12 months ending September 2026, Healtheries’ share of searches among tea brands in New Zealand moved from 18.5% to 21.6%, and its estimated monthly branded searches moved from 2.6K to 3.1K.
  • Across the 12 months ending September 2026, Tea Total’s share of searches among tea brands in New Zealand moved from 13.6% to 16.5%, and its estimated monthly branded searches moved from 1.9K to 2.4K.

How did search popularity change for New Zealand tea brands in September 2026?

2 changes

  1. In September 2026, Healtheries gained share of searches among tea brands in New Zealand, from 19.9% to 21.6%.

  2. In September 2026, Tea Total lost share of searches among tea brands in New Zealand, from 18.6% to 16.5%.

How are branded searches counted?

16 search terms

Brandwave collects information about searches that people make online using Healtheries’ and Tea Total’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Healtheries

15 branded search terms

  • healtheries
  • healtheries almond oil
  • healtheries boost
  • healtheries collagen
  • healtheries fish oil
  • healtheries iron
  • healtheries iron fizz
  • healtheries milk biscuits
  • healtheries milk bites
  • healtheries probiotic
  • healtheries tea
  • healtheries tea bags
  • healtheries vit c
  • healtheries vitaplan
  • healtheries zinc

Tea Total

1 branded search term

  • tea total

How the Brand Demand Index is measured

Other head-to-heads among tea brands

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