Tauranga optometrists in New Zealand:Which brands are most popular in search?
In August 2026, Paterson Burn was the most searched among tauranga optometrists in New Zealand, with an estimated 1.9K branded searches and 78.5% estimated Share of Search within this set.
Paterson Burn78.5%Bay Eye Care21.5%
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Share of SearchLeaderboard
Compare Tauranga optometrists in New Zealand by measured brand search demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Paterson Burn, Bay Eye Care. The figures are in the table below the chart.
View monthly share of search table
| Month | Paterson Burn | Bay Eye Care |
|---|---|---|
| Oct 2025 | 78.3% | 21.7% |
| Nov 2025 | 76.7% | 23.3% |
| Dec 2025 | 80.5% | 19.5% |
| Jan 2026 | 75.4% | 24.6% |
| Feb 2026 | 76.5% | 23.5% |
| Mar 2026 | 79.8% | 20.2% |
| Apr 2026 | 78.8% | 21.2% |
| May 2026 | 79.3% | 20.7% |
| Jun 2026 | 80.7% | 19.3% |
| Jul 2026 | 81.2% | 18.8% |
| Aug 2026 | 78.5% | 21.5% |
| Sep 2026 | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 78.5% | 1.9K | -10.2% | -2.7 points | |
| 2, held 2nd | 21.5% | 530 | +6% | +2.7 points |
78.5%
held 1st · 1.9K estimated branded searches · -10.2% vs prior month · -2.7 points
21.5%
held 2nd · 530 estimated branded searches · +6% vs prior month · +2.7 points
Compare search popularity between leading brands
Which brand is most popular in search among tauranga optometrists in New Zealand?
2 brands
In August 2026, Paterson Burn was the most searched among tauranga optometrists in New Zealand, with an estimated 1.9K branded searches and 78.5% estimated Share of Search within this set. Bay Eye Care is in 2nd place, 57.1 percentage points behind at 21.5% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 78.3% → 78.5% | 81.2%Jul 2026 | 75.4%Jan 2026 | 1st | |
| 21.7% → 21.5% | 24.6%Jan 2026 | 18.8%Jul 2026 | 2nd |
Each finding as a sentence
- Across the 11 months ending August 2026, Paterson Burn’s estimated Share of Search among tauranga optometrists in New Zealand peaked at 81.2% in July 2026 and was lowest at 75.4% in January 2026.
- Across the 11 months ending August 2026, Bay Eye Care’s estimated Share of Search among tauranga optometrists in New Zealand peaked at 24.6% in January 2026 and was lowest at 18.8% in July 2026.
- Across the 11 months ending August 2026, Paterson Burn and Bay Eye Care held steady: their estimated Share of Search among tauranga optometrists in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand tauranga optometrists in August 2026?
2 changes
In August 2026, Bay Eye Care gained estimated Share of Search among tauranga optometrists in New Zealand, from 18.8% to 21.5%.

In August 2026, Paterson Burn lost estimated Share of Search among tauranga optometrists in New Zealand, from 81.2% to 78.5%.

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