Taupo funeral directors in New Zealand:Which brands are most popular in search?
In August 2026, Haven Falls was the most searched among taupo funeral directors in New Zealand, with an estimated 1.7K branded searches and 50.1% estimated Share of Search within this set.
Haven Falls50.1%Taupo Funeral Services28.8%
Simply Funerals21%
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Share of SearchLeaderboard
Compare Taupo funeral directors using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Haven Falls, Taupo Funeral Services, Simply Funerals. The figures are in the table below the chart.
View monthly share of search table
| Month | Haven Falls | Taupo Funeral Services | Simply Funerals |
|---|---|---|---|
| Oct 2025 | 57.2% | 32.7% | 10% |
| Nov 2025 | 43.8% | 28.1% | 28.1% |
| Dec 2025 | 50.4% | 35.7% | 13.9% |
| Jan 2026 | 58% | 28.9% | 13.1% |
| Feb 2026 | 57.1% | 27.6% | 15.3% |
| Mar 2026 | 48.7% | 32.1% | 19.2% |
| Apr 2026 | 60.7% | 12.7% | 26.6% |
| May 2026 | 50.3% | 27.3% | 22.4% |
| Jun 2026 | 46.7% | 38.9% | 14.4% |
| Jul 2026 | 45.9% | 41.5% | 12.7% |
| Aug 2026 | 50.1% | 28.8% | 21% |
| Sep 2026 | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 50.1% | 1.7K | -1.7% | +4.3 points | |
| 2, held 2nd | 28.8% | 1K | -37.5% | -12.6 points | |
| 3, held 3rd | 21% | 730 | +49% | +8.3 points |
50.1%
held 1st · 1.7K estimated branded searches · -1.7% vs prior month · +4.3 points
28.8%
held 2nd · 1K estimated branded searches · -37.5% vs prior month · -12.6 points
21%
held 3rd · 730 estimated branded searches · +49% vs prior month · +8.3 points
Compare search popularity between leading brands
Which brand is most popular in search among taupo funeral directors in New Zealand?
3 brands
In August 2026, Haven Falls was the most searched among taupo funeral directors in New Zealand, with an estimated 1.7K branded searches and 50.1% estimated Share of Search within this set. Taupo Funeral Services is in 2nd place, 21.3 percentage points behind at 28.8% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Haven Falls | 57.2% → 50.1% | 60.7%Apr 2026 | 43.8%Nov 2025 | 1st |
| Taupo Funeral Services | 32.7% → 28.8% | 41.5%Jul 2026 | 12.7%Apr 2026 | 2nd |
| Simply Funerals | 10% → 21% | 28.1%Nov 2025 | 10%Oct 2025 | 3rd |
Each finding as a sentence
- Across the 11 months ending August 2026, Haven Falls’ estimated Share of Search among taupo funeral directors in New Zealand decreased from 57.2% to 50.1%.
- Across the 11 months ending August 2026, Taupo Funeral Services’ estimated Share of Search among taupo funeral directors in New Zealand decreased from 32.7% to 28.8%.
- Across the 11 months ending August 2026, Simply Funerals’ estimated Share of Search among taupo funeral directors in New Zealand increased from 10% to 21%.
- Across the 11 months ending August 2026, Haven Falls’ estimated Share of Search among taupo funeral directors in New Zealand peaked at 60.7% in April 2026 and was lowest at 43.8% in November 2025.
- Across the 11 months ending August 2026, Taupo Funeral Services’ estimated Share of Search among taupo funeral directors in New Zealand peaked at 41.5% in July 2026 and was lowest at 12.7% in April 2026.
- Across the 11 months ending August 2026, Simply Funerals’ estimated Share of Search among taupo funeral directors in New Zealand peaked at 28.1% in November 2025 and was lowest at 10% in October 2025.
How did search popularity change for New Zealand taupo funeral directors in August 2026?
3 changes
In August 2026, Simply Funerals gained estimated Share of Search among taupo funeral directors in New Zealand, from 12.7% to 21%.
In August 2026, Haven Falls gained estimated Share of Search among taupo funeral directors in New Zealand, from 45.9% to 50.1%.
In August 2026, Taupo Funeral Services lost estimated Share of Search among taupo funeral directors in New Zealand, from 41.5% to 28.8%.
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