Lipton vs Pure Leaf:Which is more popular?
In September 2026, Lipton had more branded searches than Pure Leaf among sweet tea brands in New Zealand. Lipton had about 170 branded searches, while Pure Leaf had 10. Lipton made up 37% of all sweet tea brand searches we track, and Pure Leaf accounted for 2.2%. When we asked ChatGPT and Google AI Overviews about sweet tea brands, Lipton appeared in all five answers and Pure Leaf in three. Lipton and Pure Leaf were each mentioned first in one of the two answers.
Who do people search for more?
Lipton, about 17 searches for every 1 for Pure Leaf
Who does AI mention more?
Lipton, mentioned in every answer we collected
Who does AI recommend more?
Each is named first in 1 of 2 answers.
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Top sweet tea brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Lipton appeared in all five answers. Pure Leaf was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Lipton and Pure Leaf were each listed first in one of the two answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
See every answer about sweet tea brands
5 answers
Asked ChatGPT
“Which sweet tea brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best sweet tea brands in New Zealand?”
Asked ChatGPT
“What's the best sweet tea brand in New Zealand for iced drink?”
Searched Google, AI Overview
“best sweet tea”
Searched Google, AI Overview
“bottled sweet tea”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Lipton or Pure Leaf more popular in search?
This chart shows how often people search Google for Lipton and Pure Leaf by name. Each line represents a brand's share of searches for all three sweet tea brands we track, month by month, from searches in New Zealand.
Share of searches by month for Lipton, Pure Leaf. The figures are in the table below the chart.
View monthly share of searches table
| Month | AriZona | Lipton | Pure Leaf |
|---|---|---|---|
| Oct 2025 | 74.1% | 24.1% | 1.7% |
| Nov 2025 | 70.5% | 27.9% | 1.6% |
| Dec 2025 | 63.3% | 34.7% | 2% |
| Jan 2026 | 63.3% | 34.7% | 2% |
| Feb 2026 | 63.3% | 34.7% | 2% |
| Mar 2026 | 72.7% | 25.5% | 1.8% |
| Apr 2026 | 76% | 22% | 2% |
| May 2026 | 76% | 22% | 2% |
| Jun 2026 | 68.6% | 27.5% | 3.9% |
| Jul 2026 | 67.4% | 30.4% | 2.2% |
| Aug 2026 | 65.6% | 32.8% | 1.6% |
| Sep 2026 | 60.9% | 37% | 2.2% |
How has the Lipton and Pure Leaf comparison changed over the last 12 months?
3 findings
- Lipton was ahead of Pure Leaf in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Lipton’s share of searches among sweet tea brands in New Zealand moved from 24.1% to 37%, and its estimated monthly branded searches moved from 140 to 170.
- Across the 12 months ending September 2026, Pure Leaf’s share of searches among sweet tea brands in New Zealand moved from 1.7% to 2.2%, and its estimated monthly branded searches held steady at 10.
How did search popularity change for New Zealand sweet tea brands in September 2026?
2 changes
In September 2026, Lipton gained share of searches among sweet tea brands in New Zealand, from 32.8% to 37%.
In September 2026, Pure Leaf gained share of searches among sweet tea brands in New Zealand, from 1.6% to 2.2%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Lipton’s and Pure Leaf’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among sweet tea brands
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