Spin bike brands in New Zealand:Which are most popular?
In September 2026, Elite Fitness was the most searched spin bike brand in New Zealand, accounting for 55.6% of all searches among the five brands we track. When we checked with ChatGPT and Google AI Overviews, Elite Fitness showed up in every answer. Elite Fitness was recommended most often, coming first in three out of four responses that gave a list.
Elite FitnessShare of searches 55.6%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
PelotonShare of searches 24.3%Mentioned in 1 of 5 AI answersPlace in AI recommendations –
TechnogymShare of searches 15.8%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
NordicTrackShare of searches 3.6%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
LifeSpanShare of searches 0.77%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
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Top spin bike brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Elite Fitness appeared every time. Elite Fitness was recommended most often, coming first in three out of four answers that gave a list. NordicTrack was second, and LifeSpan was third. Technogym, which ranked third in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Elite Fitness5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- NordicTrack3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- LifeSpan2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Peloton1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Technogym0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about spin bike brands
5 answers
Asked ChatGPT
“Which spin bike brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best spin bike brands in New Zealand?”
Asked ChatGPT
“What's the best spin bike brand in New Zealand for home workouts?”
Searched Google, AI Overview
“exercise bike nz”
Searched Google, AI Overview
“indoor cycling bike”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which spin bike brands do people search for most?
This chart shows how often people search Google for each spin bike brand by name. Each line represents a brand's share of searches for all five spin bike brands we track, month by month, from searches in New Zealand.
Share of searches by month for Elite Fitness, Peloton, Technogym, NordicTrack. The figures are in the table below the chart.
View monthly share of searches table
| Month | Elite Fitness | Peloton | Technogym | NordicTrack | LifeSpan |
|---|---|---|---|---|---|
| Oct 2025 | 55.7% | 28.7% | 10.6% | 4.8% | 0.13% |
| Nov 2025 | 61.7% | 23.6% | 11.4% | 3.2% | 0.14% |
| Dec 2025 | 60.4% | 22% | 11.4% | 6% | 0.17% |
| Jan 2026 | 55.8% | 25.5% | 10.5% | 8.1% | 0.13% |
| Feb 2026 | 53.9% | 26.5% | 12.7% | 6.7% | 0.15% |
| Mar 2026 | 53.9% | 25.1% | 12.4% | 8.4% | 0.15% |
| Apr 2026 | 53% | 25.9% | 12.4% | 8.6% | 0.12% |
| May 2026 | 53.3% | 24.8% | 13.7% | 8% | 0.24% |
| Jun 2026 | 57.1% | 22.9% | 10.9% | 9% | 0.13% |
| Jul 2026 | 57.2% | 23% | 11.3% | 8.3% | 0.13% |
| Aug 2026 | 58.4% | 22.6% | 13.4% | 5.4% | 0.13% |
| Sep 2026 | 55.6% | 24.3% | 15.8% | 3.6% | 0.77% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 55.6% | 3.6K | -18.2% | -2.8 points | |
| 2, held 2nd | 24.3% | 1.6K | -7.6% | +1.7 points | |
| 3, held 3rd | 15.8% | 1K | +0.99% | +2.4 points | |
| 4, held 4th | 3.6% | 230 | -43.9% | -1.9 points | |
| 5, held 5th | 0.77% | 50 | +400% | +0.6 points |
55.6%
Held 1st. 3.6K estimated branded searches, -18.2% vs prior month. Share -2.8 points.
2.
Peloton24.3%
Held 2nd. 1.6K estimated branded searches, -7.6% vs prior month. Share +1.7 points.
15.8%
Held 3rd. 1K estimated branded searches, +0.99% vs prior month. Share +2.4 points.
3.6%
Held 4th. 230 estimated branded searches, -43.9% vs prior month. Share -1.9 points.
5.
LifeSpan0.77%
Held 5th. 50 estimated branded searches, +400% vs prior month. Share +0.6 points.
Which brand is most popular in search among spin bike brands in New Zealand?
5 brands
In September 2026, Elite Fitness was the most searched among spin bike brands in New Zealand, with an estimated 3.6K branded searches, 55.6% of all searches for the five we track. Peloton is in 2nd place, 31.4 percentage points behind at 24.3%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| Elite Fitness | 55.7% → 55.6% | 61.7%Nov 2025 | 53%Apr 2026 | 1st |
| Peloton | 28.7% → 24.3% | 28.7%Oct 2025 | 22%Dec 2025 | 2nd |
| Technogym | 10.6% → 15.8% | 15.8%Sep 2026 | 10.5%Jan 2026 | 3rd |
| NordicTrack | 4.8% → 3.6% | 9%Jun 2026 | 3.2%Nov 2025 | 4th |
| LifeSpan | 0.13% → 0.77% | 0.77%Sep 2026 | 0.12%Apr 2026 | 5th |
Each finding as a sentence
- Across the 12 months ending September 2026, Peloton’s share of searches among spin bike brands in New Zealand decreased from 28.7% to 24.3%.
- Across the 12 months ending September 2026, Technogym’s share of searches among spin bike brands in New Zealand increased from 10.6% to 15.8%.
- Across the 12 months ending September 2026, NordicTrack’s share of searches among spin bike brands in New Zealand decreased from 4.8% to 3.6%.
- Across the 12 months ending September 2026, LifeSpan’s share of searches among spin bike brands in New Zealand increased from 0.13% to 0.77%.
- Across the 12 months ending September 2026, Elite Fitness’ share of searches among spin bike brands in New Zealand peaked at 61.7% in November 2025 and was lowest at 53% in April 2026.
- Across the 12 months ending September 2026, Peloton’s share of searches among spin bike brands in New Zealand peaked at 28.7% in October 2025 and was lowest at 22% in December 2025.
- Across the 12 months ending September 2026, Technogym’s share of searches among spin bike brands in New Zealand peaked at 15.8% in September 2026 and was lowest at 10.5% in January 2026.
- Across the 12 months ending September 2026, NordicTrack’s share of searches among spin bike brands in New Zealand peaked at 9% in June 2026 and was lowest at 3.2% in November 2025.
- Across the 12 months ending September 2026, Elite Fitness held steady: its share of searches among spin bike brands in New Zealand moved less than 0.5 percentage points.
How did search popularity change for New Zealand spin bike brands in September 2026?
5 changes
In September 2026, Technogym gained share of searches among spin bike brands in New Zealand, from 13.4% to 15.8%.
In September 2026, Peloton gained share of searches among spin bike brands in New Zealand, from 22.6% to 24.3%.
In September 2026, LifeSpan gained share of searches among spin bike brands in New Zealand, from 0.13% to 0.77%.
In September 2026, Elite Fitness lost share of searches among spin bike brands in New Zealand, from 58.4% to 55.6%.
In September 2026, NordicTrack lost share of searches among spin bike brands in New Zealand, from 5.4% to 3.6%.
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